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The Pivot Paradox
Changing or “pivoting” can be an important step for your fitness business to grow and thrive in a dynamic industry. However, pivoting, if done wrongly, can spell disaster for you and everything you’ve built.
So, how do you figure out if it's better to stay in your lane or shift gears?
In today’s episode I’ll be sharing with you my super simple decision-making process and worksheet to help you rationally decide if pivoting is the smartest choice for you. And I’ll show you how I apply this same process to one of the most popular pivot trends in the fitness biz.
Remember, it’s all about working smart –pivot or no pivot.
Episode Highlights:
Introduction [00:00]
Is going online the best for your business? [01:51]
Why you should crunch numbers before pivoting [05:50]
The Pivot Decision-Making Process [07:01]
How to find your niche and understanding your “why” [08:28]
Setting goals can help you choose your high-value services [09:46]
How to maximize your staff and clients [11:17]
Compare your running costs against different scenarios to increase profits [13:55]
Apply the pivot process to know if you should go online [15:33]
Decide if pivoting aligns with your “why” [16:54]
Resources:
If you want to join a Fitness Business community of like-minded entrepreneurs who, at its core, want to help people and as well, get tips and strategies on growing your business, then join my Facebook Group: https://www.facebook.com/groups/1217416525373009
About the Host:
Ben Channon is the Owner and Director of BFITT Allied Health and Private Training. We are the first ‘Not A Gym’ personal training studio in Townsville, Queensland. Our services include personal training, personal service, and group fitness classes. We specialise in simplifying the health and fitness industry so that everyone can live the life they want, without all the complexity and confusion.
Outside of hiring a coach or hiring a team, I’ve put systems in place and made consistent changes that allowed my business to grow.
Connect with Me:
Subscribe on YouTube: https://bit.ly/3hyqh7v
Simplified Fitness Business on Facebook: https://bit.ly/3wxbjD5
See omnystudio.com/listener for privacy information.
View all episodes
By Simplified Fitness BusinessChanging or “pivoting” can be an important step for your fitness business to grow and thrive in a dynamic industry. However, pivoting, if done wrongly, can spell disaster for you and everything you’ve built.
So, how do you figure out if it's better to stay in your lane or shift gears?
In today’s episode I’ll be sharing with you my super simple decision-making process and worksheet to help you rationally decide if pivoting is the smartest choice for you. And I’ll show you how I apply this same process to one of the most popular pivot trends in the fitness biz.
Remember, it’s all about working smart –pivot or no pivot.
Episode Highlights:
Introduction [00:00]
Is going online the best for your business? [01:51]
Why you should crunch numbers before pivoting [05:50]
The Pivot Decision-Making Process [07:01]
How to find your niche and understanding your “why” [08:28]
Setting goals can help you choose your high-value services [09:46]
How to maximize your staff and clients [11:17]
Compare your running costs against different scenarios to increase profits [13:55]
Apply the pivot process to know if you should go online [15:33]
Decide if pivoting aligns with your “why” [16:54]
Resources:
If you want to join a Fitness Business community of like-minded entrepreneurs who, at its core, want to help people and as well, get tips and strategies on growing your business, then join my Facebook Group: https://www.facebook.com/groups/1217416525373009
About the Host:
Ben Channon is the Owner and Director of BFITT Allied Health and Private Training. We are the first ‘Not A Gym’ personal training studio in Townsville, Queensland. Our services include personal training, personal service, and group fitness classes. We specialise in simplifying the health and fitness industry so that everyone can live the life they want, without all the complexity and confusion.
Outside of hiring a coach or hiring a team, I’ve put systems in place and made consistent changes that allowed my business to grow.
Connect with Me:
Subscribe on YouTube: https://bit.ly/3hyqh7v
Simplified Fitness Business on Facebook: https://bit.ly/3wxbjD5
See omnystudio.com/listener for privacy information.