The Pure Report welcomes Shawn Rosemarin, VP R&D, Customer Engineering at Pure Storage, to explore the critical topic of workflow optimization in today's IT landscape. Shawn shares his unique perspective on how the industry is moving beyond a product-centric view to embrace a platform mindset, emphasizing the profound impact this shift has on people and processes. Drawing on decades of experience, he highlights how true value is derived when technology actively evolves the way companies operate, making life better for IT professionals and streamlining essential business functions.

Our conversation dives deep into the "death by a thousand cuts" phenomenon, where seemingly minor inefficiencies in IT workflows accumulate into major productivity drains and significant risks. Shawn breaks down key areas such as provisioning and resource allocation, performance management and monitoring, and refresh cycles, illustrating how traditional approaches often lead to wasted time, increased costs, and security vulnerabilities. He uses compelling analogies, from ride-hailing apps to airplane checklists, to underscore the need for automated, consistent, and intelligent solutions that simplify complex tasks and minimize human error.

We ultimately arrive at a discussion around an autonomous operating environment, where human ingenuity is augmented by machine intelligence to proactively identify and resolve issues, reduce risk, and accelerate time to market. Thought the episode we link to how Pure’s platform approach, including innovations like Pure 1 and Evergreen//One, is transforming the way customers manage their data estate, enabling centralized policy controls, self-service upgrades, and seamless cloud integration.