Welcome to the latest episode of 'Podiatry Business Podacast.'  In this episode, we're diving deep into proven strategies and practical tips to help you supercharge your clinic's growth and profitability. ... how you as a podiatry clinic owner should be looking to make the next 12 months your most successful yet. 

Whether you're a seasoned pro or just starting in the podiatry business, we've got valuable insights and actionable advice to ensure your next year is filled with success and achievement.

Many podiatry clinics find that the month of December is flat with patients and indeed staffs priorities elsewhere. In this episode of the Podiatry Business Podcast Lorcan discuss what you can do to avoid this and be proactive in boosting your December

The job of your business is the do 2 things. One; Give you the ability to give you more freedom, not less and Two; Make you happy. If its not doing these 2 things you can change your circumstances. Listen to this episode of The Podiatry Business Podcast to hear Lorcan discuss the 3 types of clinic owners he works with and their journeys to being happier

Tik Tok is now the most watched platform online with average user spending over 800 mins a month on it. In this episode of the Podiatry Business Podcast Lorcan O Donaile talks about Tik Tok ads and compares it to Facebook ads

In epidoe 130 of The Podiatry Business Podcast: "Don't Ignore Google My Business."

You might question the relevance of investing time and effort into Google My Business. Consider Google My Business as the digital representation of your business, akin to a virtual storefront. Regardless of whether you operate a podiatry clinic, a bakery, or a tech startup, this platform can be instrumental in your growth strategy.

Find out the importance of maintaining an updated GMB profile, active engagement with your audience, and the strategic management of customer reviews.

Irrespective of the size of your clinic this episode aims to provide insights into how Google My Business can facilitate connections with a broader audience and elevate your visibility in Google search results.

The ideal clinic to buy is one with minimal risk & effort and maximum Reward to the buyer. If you are selling or buying a clinic then you need to know wha]ich of the 4 types of clinic you have on your hands. Episode 129 of The More Practice Profits Podcast explains them and which will achieve the best price and why so many clinic owners simply can't sell theirs

Using Facebook ads in your Podiatry Clinic is a no brainer. 

Facebook ads are cheap to start, don't require huge budgets to scale and give fast results. When done well I see clinic owners getting ROI's of between 900% and 1500%. Episode 128 of The More Practice Profits Podcast explains why and how to get started with Facebook ads in your clinic. 

Utilizing Facebook Ads in your podiatry clinic serves as an efficient strategy for the predictable acquisition of new patients. Episode 127 of the More Practice Profits Podcast speaks to Robert Meagher clinic owner in Galway on how he has used FB ads to scale his clinic 
The objective of any marketing is to create a predictable inflow of new patients, thereby ensuring consistent revenue and effective practice management and FB ads allows you do this at low cost,, gives fast results and can be turned up and down as required.
Listen to the chat with Rob to hear his experiences and advice on Facebook ads for your clinic

In the latest  episode of "The More Practice Profits Podcast," Lorcan O Donaile delves into a topic that seems counterintuitive yet incredibly effective: "Boost Your Profits by Cutting Your Clinical Hours."

The traditional model of clinical work would have you believe that more hours in the clinic directly correlate with higher profits. However this podcast challenges this notion, advocating instead for a more strategic approach to clinic management. By choosing to work on your business, rather than solely in it, you can generate more value and create a sustainable, profitable clinic.

The rationale is : dedicating time to business strategy allows you to see the larger landscape. You can then identify inefficiencies, discover new revenue streams, and implement effective systems that can thrive even in your absence. Therefore, by working on your business, you are investing in its longevity, profitability, and ultimately, your own well-being.

We start our clinics in a whirl of excitement for what the future holds. Often at some point in the future we realise that its not all wine and roses running your own clinic and we imagine a better business that we could build. In this episode of the More Practice Profits Podcast Lorcan O Donaile argues that most podiatry clinic owners are going at building a business the wrong way around. He argues for a better philosophy for growing your clinic.... one that will make you a happier clinic owner in the long run.