In this season finale, host Emily Ruse dives into one of the most underutilised yet highly effective marketing strategies for aesthetic practitioners—email marketing. While social media gets most of the attention, email marketing remains one of the most powerful tools for building a loyal patient base, nurturing leads, and increasing bookings.

Emily shares why email marketing is a game changer for aesthetic clinics, breaking down the key benefits. Unlike social media, where algorithms dictate reach, email allows you to connect directly with your audience, delivering personalised content straight to their inbox.

Emily also debunks common email marketing myths, explains why sending just an occasional newsletter isn’t enough, and provides actionable strategies to engage your audience consistently. Whether you’re just starting with email marketing or looking to optimise your current strategy, this episode is packed with valuable insights.

Connect with Emily:

• Instagram:@bloomandbeyondstudio
• Website:bloomandbeyondstudio.com

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