What happens when you stop waiting to feel ready and start following the needs you see right in front of you?

That’s exactly how Farwa Husain stepped into private practice ownership and later created First Phrases, a digital platform now used by clinicians and families around the world.

In this episode of The ScaleSmart Podcast, I sit down with Farwa, a bilingual speech-language pathologist and founder of First Phrases, to talk about how trusting her gut and staying rooted in her why shaped every part of her journey. What began as a desire to support autistic and neurodivergent children with simple, effective tools turned into a growing platform built on collaboration, service, and imperfect action.

In this episode, we talk about:

• How Farwa built her private practice by leading with service and connection
• Why following your instincts matters more than feeling prepared
• The power of collaboration over competition in business growth
• What it looks like to create products based on real needs in your community
• How to keep going when fear, setbacks, or self-doubt show up

If you’ve ever felt the pull to build something meaningful but weren’t sure where to start, this conversation will remind you that your why is enough to take the first step.

Connect with Farwa

Website: www.firstphrases.com 

Instagram: https://www.instagram.com/firstphrasesofficial/ 

Connect with Hannah

Website: www.cuedcreative.com

Instagram: https://instagram.com/cuedcreative

Facebook: https://www.facebook.com/CuedCreative

Download the free guide to Step Into Your CEO Era: https://www.cuedcreative.com/podcast

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