💡 In the second mini episode recorded onsite at the ISSA Business Growth Strategies conference, Hard Refresh co-host Caden Hutchens sits down with Luis da Costa, founder of Modular Concepts, to explore how a relationship-first mindset creates profit, retention, and peace of mind—even without a sales team.

From his community-first growth strategy to a 36% EBITDA,Luis shares a radically different view of success in the janitorialindustry—one where trust, not bids, drives long-term business value.

In This Episode:

🔹 Quick Control:

• Missed Mini Episode 1? Catch our conversation with Channing Johnson from KP Building Services (Ep. 15)
• Main Series Episode 14: Scaling Smarter with Alex Crowley and Brad Klein
• Stay tuned for Mini Episode 3 (next week)

🔹 Clear Cache:

• Two truths and a lie—featuring Brazilian soccer, immigration, and a car crash in the jungle
• How Modular Concepts grew by referral, not RFPs
• Why Luis avoids contracts, marketing, and outbound sales
• What public schools taught him about his team’s efficiency and value
• Running a business with 36% margins and zero growth pressure
• Why “commitment at your service” is more than a slogan—it’s a strategy
• The value of being known for reliability in a sea of low-bid operators
• Building a company your community trusts—and your employees never want to leave

🎯 Whether you’re scaling fast or intentionally staying small, this episode is a reminder that your values are your advantage.

🎧 Subscribe & Follow HardRefresh on Spotify, YouTube, or wherever you get your podcasts.

Connect with the Hosts & Guest:
Caden Hutchens – https://www.linkedin.com/in/caden-hutchens/
Karina Neff – https://www.linkedin.com/in/karina-neff-01b0782a/
Luis da Costa – https://www.linkedin.com/in/lhthomaz/