The Power of Podcasting TV | Content Creation | Marketing | Personal Brand

There were 5 big lessons learned from this... semi successful... launch. I'll go over the good, the bad, and the ugly in this stream.

http://YourPodcastGuru.com/042

“I want to interview other entrepreneurs” ….or speakers, ….or experts, ….or _____ (fill in a topic area).

This is most peoples approach to creating content for their podcast.

At best this approach is short sighted…. at worst pure laziness.

Yes interview podcasts are popular. And yes you SHOULD consider having them in your episode line up.

But to only focus on interviews is doing your audience, your podcast, and yourself a disservice.

To get the most out of your podcast there are four types of podcast episodes that I believe make for a great podcast line up.

On this episode, I’ll dive into what each of those four episode types are and why you’d want to consider using them in your show.

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Keep learning. Keep growing. Keep succeeding!

You’re going to learn a lot from the free content available on Power Of Podcasting! But let’s not pretend it’s easy!

The information and strategies don’t amount to anything… if they are not implemented!!

That’s the piece I’ve seen hold so many people back. It’s easy to become overwhelmed and stuck when it comes to taking action. Or even knowing which advice to take action on!!

That’s where Podcast University comes in. We are here to help you get unstuck and keep you moving forward. To help you continue to share your message while making an impact and income. Sign Up For Podcast University Now

Links Mentioned In This Episode:

Four Types Of Podcast Episodes Guide

Podcast University

Power Of Podcasting Group

How do I find the right niche?

I hear that question all the time.

Well you’re in luck because in this episode I’m talking with Chris Rudolph and we will be diving into “Finding The Right Niche For Your Podcast and Business”

You’ve probably had about the importance of narrowing your focus to a very specific niche because as they say “the riches are in the niches.”

BUT… very few people actually tell you how to pick one!

Chris and I walk you through some very actionable steps to help you narrow your niche allowing you to really connect with your audience.

This is extremely important if you truly want to maximize your impact and income with your podcast and business.

By now, I am guessing you’ve probably heard about the importance of narrowing your focus to a very specific niche or have even heard the phrase “the riches are in the niches”.

During this show, Chris share the 3 keys to finding the right niche for you and a ultra simple way to decide between 2 niches (even when it seems impossible to pick just one)

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RESOURCES

NicheFocuser.com

FreedomFamilyBusiness.com

PodcastingForProfitsCourse.com

Power Of Podcasting Live show

Podcasting Masterclass

YourPodcastGuru.com/itunes

In this episode I answer some of the most common podcasting questions I get.

Some of the questions include:

What Equipment do I need?

Is podcasting right for me?

Is there a certain day that works better?

How frequently do you release episodes?

What parts do you outsource? Or do you do it all yourself?

What if I’m not an expert?

I don’t know where to start

 

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RESOURCES

PodcastingForProfitsCourse.com

Power Of Podcasting Live show

Podcasting Masterclass

YourPodcastGuru.com/itunes

I'm a big believer that today the only way to really grow a business is to consistently add value to your audience.

That applies to any business whether you're a restaurant, real estate agent, or an author.

In this episode of the podcast, I sit down to talk with Amber Swenor, founder of Strategic Partners Marketing and Amberdella Consulting.

Amber knows that an effective marketing strategy is built upon a brand foundation, taking into account why your business exists, for whom and the promise that you make to that audience. A brand is more than colors and logos. It’s how people feel about your business.

We dive into that an more on this episode!

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RESOURCES

Amberdella.com

Strategic Partners Marketing

Amber's Resource Guide

Podcasting Masterclass

YourPodcastGuru.com/itunes

If you are looking to grow your audience fast I'll dive into one of the best strategies for doing just that on this episode of the podcast.

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RESOURCES

YourPodcastGuru.com/itunes

YourPodcastGuru.com/LeadMagnet

Are you ready to live the life you’ve always wanted?

Too often people walk through life bouncing from one event to the next, allowing life to dictate their path.

In this episode we will talk to Aaron Walker the author of View From The Top.

Aaron is a businessman and Life Coach that has inspired many through his leadership, mentorship, and consistent pursuit of excellence. He has over 35 years of business experience and has started 12 different businesses in a variety of industries. He has grown his latest, a Life Coaching and mentorship business, mainly by being a guest on podcasts.

In this episode, you’ll learn:

How to effectively use podcasts to get more clients!

How to be an amazing podcast guest

The importance of finding the right group of people to hold you accountable

Why you need to learn from the challenges you’ve faced

How to live a life of significance

RESOURCES

ViewFromTheTop.com/POP

ViewFromTheTop.com

ViewFromTheTop.com/Book

YourPodcastGuru.com/itunes

YourPodcastGuru.com/LeadMagnet

As a coach, you're already GREAT at what you do... teaching.

Let's put those skills to work in the most effective marketing tool there is... podcasting.

I'll dive into the strategies that you can use to build a relationship with your audience and grow your coaching business in a natural, automated way.

In this episode, you'll learn:

How to effectively use podcasts to get more clients!

The 3 Part Marketing Strategy for podcasts

The 5 stages of building a podcast business (and what stage you are!)

How to SELL with podcasts

Repurposing your podcast episodes

The biggest MISTAKE to avoid with podcasting!

... and lots more!

RESOURCES

PodcastingForProfitsCourse.com

YourPodcastGuru.com/itunes

YourPodcastGuru.com/Download3

If you are serious about getting consistent clients to your business and growing powerful platform then you need to be taking the actions that get the best results.

Those results aren’t coming from commenting in Facebook groups, spending hours each day on social media, watching webinars your never take action on, or tweaking your website till it’s perfect.

The best results come from getting in front of the your ideal audience members with minimal effort.

One way to do that is by leveraging other people’s audiences through media coverage or guest podcasting.

That’s exactly what Adrienne Dorison wants to help you do!

On this episode Adrienne talks about her Expose Your Business challenge and how you can grow your business by adding value to other people’s audiences.

In this episode, you will…

Learn the basics of getting media exposure

Hear about the Expose Your Business Challenge and how Adrienne is using it to build her community

Discover the unique strategy behind Adrienne’s new Pop-Up Podcast (hint: I think it will be EXTREMELY EFFECTIVE)

Create an action plan to get more exposer for your business

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RESOURCES

Expose Your Business Challenge

The Pop-Up Podcast

AdrienneDorison.com

YourPodcastGuru.com/itunes

It's now the final day of the 5 Day Get Started Podcasting Challenge!

Before we get to the final challenge, however, I just wanted to say thanks! First, to everyone who followed along with this challenge, especially those who pushed hard through those fears that popped up when recording an episode for the first time.

Imagine the people you may be able to help or provide service to. Don't ever let that fear stop you from potentially helping them, because remember - a successful business is one that serves!

Whether you finished your recording or not end of this challenge, it doesn't really matter to be honest. What matters is this:

You are taking action!

That's more than what 99% of the people who only dream to start something like this someday can say.

I'm getting a little off tangent here, and I know you're anxious for day 5's instructions, but I just had to share this because it's so important!

As you probably can tell, at lot of this "business stuff" is definitely related to what's happening in the mind. Mindset is everything, because without the right mindset, your'e not going to give yourself the full energy you need to succeed.

You're on your way though, you've been doing great these past few days, so let me stop rambling here, and get to it.

TRANSCRIPT

Download the Transcript for Episode #032 (PDF)

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RESOURCES

PodcastingChallenge.com

YourPodcastGuru.com/itunes

YourPodcastGuru.com/TV

YourPodcastGuru.com/YouTube

YourPodcastGuru.com/Facebook