Ever dreamt of starting your own podcast? Don't know where to begin or how to scale? Join us as we reveal the insider tips and tricks of the podcast industry. This episode features a riveting conversation with Adam Webber, founder of Callcast, and Matthew "Mojo" Jones, founder of Rainbow Creative. They share their valuable experiences, emphasizing the power of community and the undeniable importance of taking calculated risks. We cover everything from the initial stages of research, to mastering SEO optimization and finally launching your podcast.

Have you ever wondered how to take your podcast to new heights? We've got you covered. We go beyond just podcast production and discuss effective strategies for promoting your podcast and reaching a larger audience. We explore the importance of leveraging social media, hosting launch parties, and even harnessing the power of big-name guests. Furthermore, we delve into the potential of repurposing audio content for books and courses, opening up new avenues for your podcasting journey.

To wrap things up, we deep-dive into the world of company podcasting, discussing different approaches and strategies that can make your podcast stand out. We share insights on various podcasting services, finding your unique podcasting voice, and the potential benefits of referrals. Moreover, we navigate the complexities of promoting your podcast on Instagram, and offer our personal experiences to guide you through. So, buckle up and join us on this exciting journey through the world of podcasting, and discover how you can make your mark in this vibrant industry.(00:02) Podcast Production and Interview Preparation

(10:15) Research, SEO, and Launching a Podcast

(22:19) Grow and Promote Podcast Strategies

(33:10) The Power and Potential of Podcasting

(41:50) Podcasting Services, Niche Finding, and Referrals

(45:51) Promoting Your Podcast on Instagram

(56:06) Different Approaches to Company Podcasting

You can connect with Matthew at rainbowcreative.co and mojoadam.com