November 16, 2020

The Power of Publicity with Jill Lublin E42

27 minutes

Publicity is different than marketing. If you’re anything like me, I focus on marketing to grow my business however often I overlook publicity. PR expert Jill Lublin shares her thoughts on how to grow your presence with visibility building activities. In just 1 hour a week you can vastly increase the ability for your prospects to find you. And better yet, publicity is free!!

I hope you enjoy our chat.

Are you an expert in your field? Do people know about you? Whether you're an entrepreneur, small business owner, health professional, even a direct sales professional, writing a book, positions you as the authority you are and gets you the visibility you need people buy from experts. Text me your email address (310) 640-8885 that's 310-640-8885 and I'll send you my 10 tips for publishing your best-selling book. My name is Susy Prudden. My company is Itty Bitty Publishing. We publish small books that make a big impact. With your Itty Bitty book, you can 10x your business. itty bitty publishing is the fastest and easiest way to get to the top. www.IttyBittyPublishing.com or 310-640-8885.

Jill Lublin is an international speaker on the topics of Radical Influence, Publicity, Networking, Kindness and Referrals. She is the author of 4 Best Selling books including Get Noticed...Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity and Networking Magic. Her latest book, Profit of Kindness went #1 in four categories. Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace. She is CEO of a strategic consulting firm and has over 25 years experience working with over 100,000 people plus national and international media. Jill teaches a virtual Publicity Crash Course, and consults and speaks all over the world. She also helps authors to create book deals with major publishers and agents, as well as obtain foreign rights deals.
Visit http://PublicityCrashCourse.com/freegift;

http://JillLublin.com

Hear Jill Live! ( on Zoom)

jilllublin.com/publicity

In this episode we explore…..

Timestamps

1:50 – About Jill

3:03 – What is PR?

3:55 – How to create your message

5:40 – Talk less

6:50 – Be an expert

7:50 – Marketing vs publicity

9:45 – Visibility building activities

12:25 – Leverage your media