In this episode of Full Pipelines and Full Hearts, host Jon Jones dives into one of the most overlooked — yet most powerful — skills in franchise development and life: asking great questions.

Jon breaks down why questions aren’t just about gathering information, but about building rapport, establishing authority, guiding focus, and inspiring confident decision-making. Drawing on insights from leadership, sales psychology, and real-world franchise conversations, he explains how intentional questioning can elevate your communication, strengthen relationships, and help candidates move through fear toward action.

Whether you’re a franchise consultant, broker, or sales professional, this episode is a powerful reminder that the quality of your questions directly impacts the quality of your outcomes — in business and in life.

Listen on Apple and Spotify!🎧

Spotify:

https://open.spotify.com/show/2mZJKRqd4rdbrzj9j2DC99?si=7fda844891214f28

Apple:

https://podcasts.apple.com/us/podcast/beyond-the-brand/id1801616966