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The Power of Saying No: Building a Salesforce Consultancy That Stands Out with Dr Shannon Gregg | Growth Focus Podcast
On this episode of The Growth Focus Podcast, Gary Lafferty interviews Dr. Shannon J. Gregg, founder of Cloud Adoption Solutions, a Salesforce consultancy laser-focused on the life sciences space.
You’ll discover how Shannon built her business by choosing clarity over complexity, ditching spray-and-pray lead gen, and becoming a true authority through YouTube education and founder-led marketing.
She opens up about battling imposter syndrome, hiring with intention, and the campaigns that flopped before she found her groove.
Takeaways:
Why narrowing your niche accelerates growth
How CRM myths kill sales team efficiency
A better way to do founder-led content
How improv helped her tech team communicate better
What tech founders should really be focusing on to grow
Connect with us: Dr. Shannon J. Gregg: https://www.linkedin.com/in/shannonjgregg/
Gary Lafferty: https://www.linkedin.com/in/growthfocus/
Podcast website: https://growthfocus.io
Ideal For: Tech founders, Salesforce consultants, MSP/VAR leaders, CRM implementers, B2B SaaS advisors, RevOps leaders, and anyone looking to build an authority-led consultancy that actually converts.
View all episodes
By Gary LaffertyOn this episode of The Growth Focus Podcast, Gary Lafferty interviews Dr. Shannon J. Gregg, founder of Cloud Adoption Solutions, a Salesforce consultancy laser-focused on the life sciences space.
You’ll discover how Shannon built her business by choosing clarity over complexity, ditching spray-and-pray lead gen, and becoming a true authority through YouTube education and founder-led marketing.
She opens up about battling imposter syndrome, hiring with intention, and the campaigns that flopped before she found her groove.
Takeaways:
Why narrowing your niche accelerates growth
How CRM myths kill sales team efficiency
A better way to do founder-led content
How improv helped her tech team communicate better
What tech founders should really be focusing on to grow
Connect with us: Dr. Shannon J. Gregg: https://www.linkedin.com/in/shannonjgregg/
Gary Lafferty: https://www.linkedin.com/in/growthfocus/
Podcast website: https://growthfocus.io
Ideal For: Tech founders, Salesforce consultants, MSP/VAR leaders, CRM implementers, B2B SaaS advisors, RevOps leaders, and anyone looking to build an authority-led consultancy that actually converts.