In this episode, Mel covers: 

✨ The common myths about content marketing 

✨ Content marketing is an evolutionary process and how you can make sure you’re constantly growing 

✨ Content marketing works best when you’re you and you learn to embrace your unique strengths 

Links mentioned in this podcast 

• Episode 10 – The Power of reimagination 

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 18 - 5 biggest mistakes your making with your content and what to do about it 

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

In this episode, Mel and Tracey cover: 

✨ Risk mitigation from a small business perspective 

✨ The must-have legal documents every small service-business needs 

✨ The importance of integrating these into your systems and processes.  

Where to find Tracey 

• Instagram: www.instagram.com/tmsolicitor  

Links mentioned in this podcast 

The Annual Legal Checklist – identify gaps in your legals to ensure your business is protected: https://tmsolicitor.com.au/checklist 

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 35 Authentic copywriting to show up as the real you with Gemma Lumicisi  

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

In this episode Mel covers:

✨ Why you need to ditch content pillars when creating content

✨ Using the client journey and the 4 types of content that you need to create instead

✨ Becoming more purposeful and powerful with your content

Links mentioned in this podcast

Quiz – Uncover your content creator archetype

Masterclass - A year’s worth of content ideas

If you enjoyed listening to this episode, then you’ll also love:

Episode 8 - Simple social media plan sorted

Episode 20 – Abundant content ideas

Ready to work with me?

👉🏻 Get yourself on the waitlist for my membership The Content Effect

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

In this episode Mel covers:

✨ The 5 questions you need to ask yourself if you’re not making sales

✨ How to set yourself up for growth in other areas of your business besides revenue

✨ The reason you need to join The Content Effect

Links mentioned in this podcast

The Content Effect

The Unboring Ideal Client Avatar

If you enjoyed listening to this episode, then you’ll also love:

Episode 8 – Simple social media plan sorted

Episode 52 - How to build your email list with the right clients without feeling salesy

Ready to work with me?

👉🏻 Get yourself on the waitlist for my membership The Content Effect

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

In this episode Mel covers:

✨ What happens when you embrace The Content Effect

✨ How to apply it to your business to make more sales and become the expert

✨ The impact that you can create when you understand your next steps on your content journey

Links mentioned in this podcast

The Content Effect

If you enjoyed listening to this episode, then you’ll also love:

Episode 10 – The power of reimagination

Episode 24 – Creating confidence with content

Ready to work with me?

👉🏻 Get yourself on the waitlist for my membership The Content Effect

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

In this episode Mel covers:

✨ The three elements of a message that matters

✨ Why a message that matters is better than a magnetic message

✨ The one thing that’s missing from your message and what you need to do about it

Links mentioned in this podcast

Make more money – Content Mastery Week

The Content Effect

The unboring ideal client avatar

If you enjoyed listening to this episode, then you’ll also love:

Episode 7 - Connecting with your audience through story with Romina Cavagnola

Episode 32 – Creating a message from the heart

Ready to work with me?

👉🏻 Get yourself on the waitlist for my membership The Content Effect

For more conversations on powerful content, connect with me here:

Instagram | Facebook | LinkedIn | Website

In this episode, Mel covers: 

✨ What a funnel is and why you need one 

✨ The 4 different ways she approaches filling her funnel. Steal her ideas! 

✨ What to focus on if your funnel isn’t working for you 

Links mentioned in this podcast 

• Grow your business with content – Mastery Week 

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 3 – Why sales funnels suck 

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

In this episode Mel and Bianca cover: 

✨ The strategy you need to be using to build a warm audience 

✨ How to attract new leads with Facebook Ads 

✨ The secret to making Facebook Ads work for you 

Where to find Bianca 

• Instagram: www.instagram.com/bianca_mckenzie 

Links mentioned in this podcast 

• Facebook ads success bundle  

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 32: Creating a message from the heart 

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

In this episode, Mel covers: 

✨ Why consistency with content even matters 

✨ Identifying your roadblocks to consistent content 

✨ Leaning into your content superpower to support yourself with a framework that sets you up for consistency 

Links mentioned in this podcast 

• Content Creator Archetype Quiz 

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 60: Why content creation feels hard and how to fix it 

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website 

In this episode Mel and Rachel cover: 

✨ Embracing the butterfly effect and why knowing your purpose can make or break your business 

✨ The 6 steps to creating your brand strategy that attracts your dream clients 

✨ How to build a brand that evokes trust and loyalty 

Where to find Rachel 

• Facebook: www.facebook.com/rachelreiterbrandmentor  

Links mentioned in this podcast 

• Six steps to create a beautiful brand that attracts a steady flow of perfect customers https://www.rachelreiter.com/brandingsuccess 

If you enjoyed listening to this episode, then you’ll also love: 

• Episode 11: Cultivating stronger relationships with Bec Hughes 

Ready to work with me? 

👉🏻 Get yourself on the waitlist for my membership The Content Effect 

For more conversations on powerful content, connect with me here: 

Instagram | Facebook | LinkedIn | Website