The PR Week

The PR Week: 5.8.2025 - Doug Thornell, SKDK


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The latest guest on The PR Week — and not just any week, but Agency Business Report week — is Doug Thornell, CEO of SKDK, a firm that was up 26% in 2025 by revenue earned. 

He talks about the current complicated operating environment, which includes giving advice to clients about issues such as President Donald Trump’s promise to institute a 100% tariff on foreign-made movies. 

Plus, the biggest marketing and communications news of the week, from the just-convened Papal Conclave to Jack Leslie’s return to Weber Shandwick in an advisory role. 

AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! 

 

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The PR WeekBy Steve Barrett, PRWeek

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