The PR Week

By Steve Barrett, PRWeekNews Business News

The PR Week episodes

March 01, 2019 The PR Week 3.1.2019: The Reputation Doctor, Mike Paul
Paul also takes on the diversity and inclusion problem in PR. Given what he considers PR's poor track record, he wants everyone to "stop looking to our industry" for answers.
Plus: Hellmann's shoutout at the Oscars, the CIA's headscratching tweets about "Black Panther," Robert Kraft's legal problems, and Michael Cohen's testimony in front of Congress.
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41 min
February 21, 2019 The PR Week 2.22.2019: Pramana Collective's Kamyl Bazbaz
Democratic Party comms veteran Kamyl Bazbaz sounds off on the 2020 Democratic field and talks about how his political experience intersects with his job at Pramana Collective.
0 min
February 14, 2019 The PR Week 2.15.2019: Industry legend Buck Buchwald
Elias "Buck" Buchwald, former vice chairman of Burson-Marsteller, joins PRWeek's podcast to share stories from his long career and explain why PR, at its best, is more than just whitewashing.
0 min
February 07, 2019 The PR Week 2.8.2019: Laurie Dodge, The Junior League
Laurie Dodge joins the podcast to talk about The Junior League's mission.
0 min
December 06, 2018 The PR Week 12.6.2018: PR Council's Kim Sample
The group also talks about the PRWeek Awards shortlist and Hall of Fame, David Albritton's new role at GM Defense, French/West/Vaughan acquiring a stake in AMP3, the launch of ICF Next, Amazon hiring SKDKnickerbocker, and Wendy's weighing in on Fortnite.
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40 min
October 12, 2018 The PR Week 10.12.2018: Catherine Frymark, Discovery
The trio also discussed Disney's merger with 20th Century Fox, Google landing at the top of a Reputation Institute study, a senior-level departure from Burson Cohn & Wolfe, Hill+Knowlton's separation from SJR, and Kekst joining forces with sister Publicis firm CNC.
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35 min
September 14, 2018 The PR Week 9.14.2018: Sally Susman, EVP, corporate affairs, Pfizer
The team also gives its thoughts on the week's top news in PR and communications, which includes W2O Group's Bob Pearson stepping down; Martin Sorrell unveiling his plans for S4 Capital; MDC seeking a new CEO; and Apple's new product launch.
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36 min
September 07, 2018 The PR Week 9.7.2018: Jennifer Connelly, CEO, JConnelly
The team also discussed the week's top news in PR and communications, including Nike's latest iteration of its Just Do It campaign, which features former San Francisco 49ers quarterback Colin Kaepernick; Twitter CEO Jack Dorsey and Facebook COO Sheryl Sandberg appearing before the Senate, as well as Google's absence; Mark Read's appointment as WPP CEO and the company's latest quarterly results.
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32 min
June 12, 2018 The PR Week 6.12.18: Richard Edelman
In the course of a wide-ranging discussion, Edelman said:
He wants at least one of his daughters to succeed him, as long as they are the most qualified - otherwise it will be a non-family member.
After 40 years in PR, he's happy Edelman stayed private - as CEO he’s grown revenues almost tenfold, from $90m to nearly $900m.
His biggest change in 40 years is Edelman and Weber Shandwick taking over as the biggest firms from Burson-Marsteller, H+K, and Carl Byoir.
Martin Sorrell is an irrepressible character, a brilliant operator, who has proven it by building a $21 billion business – he will be back.
Cannes: Too many PR Lions are won by ad agencies, but PR is going to do better this year. No PR people want to walk out of the Palais muttering again – we have to win.
2018 will be an "OK year" for our industry – we have to play for a 5- to 10-year time horizon.
"The power of earned media is only enhanced by shared media – you can’t buy influence."
Evolution of PR, digital and creative is a massive cultural transformation for our industry.
"I don’t believe all the bits of a holding company come to the table with equal status – it’s still advertising- or media buying-led."
There’s no automatic dividend to growth in developing markets.
PRWeek.com
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34 min