Sebastian Jimenez is the CEO of Rilla, a leading speech analytics software tool for outside sales and service. The company serves businesses in the home service, CPG, medical, finance, and retail sectors. He was recognized by Forbes as one of the Cloud 100 Rising Stars.

In this episode:

The highest-performing sales businesses are not always managed by the smartest or most creative people. It’s not uncommon for executives to fail hundreds of times before developing a fully functional sales system. How can you maximize your chances of success?

According to sales tech wizard Sebastian Jimenez, the first step to ensuring rapid growth is to develop a basic sales process. However, the process won’t be precise initially, so Sebastian recommends leveraging an AI tool to evaluate and refine it for use throughout the company. When training your team to follow the process, focus on a single component that corresponds with a key business area you need to improve. This gives your team practice and ensures optimum results.

In today’s Systems Simplified podcast episode, Adi Klevit sits down with Sebastian Jimenez, the CEO of Rilla, to talk about perfecting field sales processes. Sebastian shares the origins of Rilla, his business philosophy of reinforcement learning, and the importance of developing a sales system.