What does it actually take to launch a custom product?  What are the steps taken by all major companies and brands to ensure a successful launch and source with confidence from reliable suppliers and manufacturers.

This was recorded during a special invite only training for entrepreneurs and CEO's of companies creating physical products.  I took so many notes and learned so much I couldn't help myself, but share this.

Grab some pen and paper and get ready to learn from the best

Yesterday a Jpg sold for 8,000 Ethereum or 24,000,000 USD.  It was a CryptoPunk and someone spent an obscene amount of money to secure a certain piece of digital art.  History was made.  

NFT's are the future of the digital economy and the building of that economy is happening RIGHT now.  We are literally seeing it develop before our eyes and it's fascinating.  NO one could have guessed 5 years ago that these JPG's would be worth as much as the are and the real question is why?

In this episode we cover what the relationship between Blockchain, Cryptocurrency, and NFT's with physical products.  The utility, the smart contract, behind the NFT's is really what gives great power to smart contracts.  I predict that in the future vehicles will be sold with an accompanying NFT and having access to it means you will be able to start and drive your vehicle.  Without it you will be walking.

I predict more and more digital creators and brands will be creating NFT's as a way to give access to the latest and greatest items to their most loyal customers.  They will also be using it as a way to reward their customers.

The digital world of NFT's doesn't take away from physical goods, but create new markets, brands, and communities of buyers.

Sales Fix Everything!

Sales are the lifeblood of your business.  They keep cash coming in and ultimately keep the doors open.  Once you know your customer avatar and understand them, the next step is to send them your message.  Those that have their own audience can do that from the podium which best suites them, but the wisest leverage the audiences of others as well as their own.

This episode discusses why we need creators, how they can help, and what we need to do to make the exchange mutually beneficial and profitable.  It would be unwise to ignore their ability to promote and create sales, but to do so tactfully and resourcefully is important.

Be sure to leave us a review and subscribe for future episodes

The photography business has always fascinated me.  It's a real struggle to scale and grow when you are primarily selling a service linked to time.  "You will never become rich if your main source of income is selling your time."

Mark Mabry is an award winning artist and photographer who found success in a photography business, but eventually learned to sell physical products, licensed prints, that took his business to the next level.  Outsourcing high grade prints comes with all sorts of problems, including print grade, packaging, logistics, etc.  Mark tells us how he overcame these things and what he did to make his photo's not only desirable but more accessible to consumers.

This is a must listen for all those in the service sector looking to identify a scale without selling more TIME.  Time is the MOST finite of resources in each of our lives and businesses.  Identifying strategies to be the most productive with it is the key to success.

You can learn more about Mark and Reflections of Christ by visiting his website: 

ReflectionsofChrist | ReflectionsofChrist

Or his instagram @reflectionsofchrist

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

China is still Manufacturing King!  The Great Chinese exodus is still in full effect, but the highest capacity and combined technical capability for all manufacturing is still located in the Peoples Republic of China!

This doesn't mean there aren't quality manufacturer's outside the PRC, it just means as a collective the highest rate of success in manufacturing is in China.  Recent geopolitical conditions have further strained relations with China, but if you want to make a good and don't know where to go, there is likely a scalable, affordable, and readily available solution in the PRC.

This episode talks about why.  Why is this the case and why is China set up so well to manufacture.  This is a replay of a previous episode posted in 2020, but the principles are still true and explain why companies and corporations work in China and why they are trying to diversify out of China.

Definitely worth a listen!

Have you noticed many of your store shelves are empty?  From Chicken, to Frozen products, to fewer toys on the shelves for Christmas, every store or retailer is feeling the pinche right now.  They just can't keep the shelves fully stocked of all the goods they want to sell.

Stories of people receiving their sectional 6 - 8 months after ordering to not having enough rapid tests to deal with the Omicron surge is really frustrating a lot of consumers and retailers.

Most shortages are caused by 3 reasons Logistics, Manufacturing Concerns, and Changing in Buying habits.  Ultimately things will ease and supply with level as supply lines are retooled, but until then we will need to be patient as the shortages continue.

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

2022 is going to be an incredible and highly prosperous year for product junkies everywhere.  The world is hungry for innovation and quality products.  In this episode we cover our journey through 2020 and 2021.  The peaks and valleys that led us to today and we cover what we can expect from 2022.

The data hints to what we can expect to see and what will lead to success this coming year.  We talk about the product + service model that is going to grow increasingly throughout the year as well as how selling has never been more accessible with the internet and what web 3.0 will do for distribution and product companies.

Finally we cover the 3 things every business and entrepreneur must focus on in 2022 to not only stay in business but grow and prosper.

Don't forget to share this episode!

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Overcoming challenges and being flexible is critical when building a company.  There are many obstacles that can present themselves and require you to pivot or adapt. 

Today's guest is Holly, a true entrepreneur that fought through design challenges, manufacturing fraud, and defects.  Despite these challenges,  she persevered and built Maeband.

Maeband is an adjustable strap that allows women in pregnancy to continue using their own pants by adjusting waist size. 

Holly shares with us how she made tough decisions and what she is doing to stay on the front page of Amazon.

You can learn more about Holly and Maeband
Instagram: Maeband

Website: www.maeband.com

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Sometimes that idea just hits you and you know exactly what you have to do.  To be a successful entrepreneur and business person you have to act.  Act on the intuition, spiritual promptings, and visions you see. 

Today we listen to Michelle Shumway CEO and Founder of Rad Swim, tell her powerful story that started with an idea and became a huge success.  Michelle is one of the most genuine, kind, inspired women you will ever meet.  She's the creator & founder of Rad Swim, which makes darling + modest swimsuits for the whole family.

When Michelle was just getting her business established online her very first Rad Swim Instagram post included one of her favorite quotes: "Have the courage to follow your heart and intuition" Steve Jobs

Today Rad Swim is a recognizable brand known for their fun, unique and family friendly swimsuits. 

You can learn more about Rad Swim by visiting:
Website: Radswim.com

Instagram: @rad_swim

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn

Tiny Homes have become an obsession for many around the world.  Especially those looking to have a more simple life without the obligations of a large home.  Small homes don't mean less complexity, in fact it's the opposite.  The smaller the home the more difficult and the more complex the engineering and precise the build must be. 

Our Guest Brian Hawkins talks us through the Tiny House industry and social media marketing.  Brian is the man behind the Instagram @TinyHouseMovement, which boasts over 611K followers, and owner of HNH Media.  Brian has built, marketed and sold hundreds of tiny homes.  He has since built a media company helping business grow their business through UGC and work with digital creators.  We also cover the NLI (Name Likeness Image) a new policy allowing NCAA student athletes to do marketing deals with businesses that are willing to pay them.  This is new and a very large opportunity, not available until earlier this year.

You can learn more about Brian and HNH media by following them on Instagram:

Tiny House Movement: @tinyhousemovement

HNH Media: @hnh_media

Weekly Episodes on Tuesdays.  Download wherever you get your podcasts.

Handles:

➡️ Follow:    #productguy

💥 Website: www.tfnmagre.com

🏭 Free Supplier Audit: www.prouduct.com

📷 Instagram: @tfnmagre & @prouduct

💡  LinkedIn: Thiefaine Magre | LinkedIn