The Professional Writer

The Professional Writer

By Laura ChristiansonBusinessMarketing
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The Professional Writer episodes

  • 78 – When Should I Start Marketing My Book?
    Authors should never separate writing from marketing. They're done in concert, much like a choir in which individual voices blend together to create a unified, harmonious sound.
    Today, I'll introduce you to my strategic plan that seamlessly combines writing and editing with branding, platform building, and marketing.
    14 min
  • 76 – Costs of Marketing and Promoting Your Book, with Amy Connell
    “When budgeting for publishing and marketing your book, build in a 10 percent cushion to allow for unexpected expenses.”
    As she prepared to publish her debut non-fiction book, Amy Connell discovered the importance of the budget cushion. She shares exactly what spent to create branded promotional products, send influencer copies, and hire niche consultants. You’ll also learn Amy’s secret for creating a free, interactive resource library for her book buyers.
    51 min
  • 75 – Writers Conferences: The Best Investment an Author Can Make, with Sharon Elliott and Sarah Sundin
    “A writers conference is the place I can find out how to get my book published, because my book is perfect, and everyone needs to read it.”
    That’s the mistaken assumption three newbie writers – Sarah Sundin, Sharon Elliott, and I – made before we attended our first writers conference. Oh, were we in for a surprise!
    The three of us chat about our first-ever writers conference experiences, and how attending conferences has shaped and grown our writing careers.
    The post 75 – Writers Conferences: The Best Investment an Author Can Make, with Sharon Elliott and Sarah Sundin first appeared on Blogging Bistro.
    54 min
  • 75 - Writers Conferences: The Best Investment an Author Can Make, with Sharon Elliott and Sarah Sundin
    “A writers conference is the place I can find out how to get my book published, because my book is perfect, and everyone needs to read it.”
    That’s the mistaken assumption three newbie writers – Sarah Sundin, Sharon Elliott, and I – made before we attended our first writers conference. Oh, were we in for a surprise!
    The three of us chat about our first-ever writers conference experiences, and how attending conferences has shaped and grown our writing careers.
    54 min
  • 73 – Sensitivity Readers and Subject Matter Experts: Why Authors Need Them
    Your most valuable ability is your credibility. That’s why sensitivity readers, subject matter experts, and fact-checkers are crucial. In episode 73, five listeners recount their thoughts about this important topic. Learn what sensitivity readers do and how to find them.
    The post 73 – Sensitivity Readers and Subject Matter Experts: Why Authors Need Them first appeared on Blogging Bistro.
    23 min
  • 72 – Costs of Self-Publishing a Book, with Lisa Baldwin
    “An unknown author wanting to get an unknown manuscript published by a traditional publisher is akin to an 18-year-old showing up in Los Angeles with a 6-string guitar, wanting to get a record contract,” says debut memoir author, Lisa Baldwin.
    Learn how several publishing professionals helped Lisa shift her expectations and shape her manuscript into an award-winning book.
    We discuss three types of investments Lisa made: (1) pre-publication costs, (2) publication costs, and (3) hidden costs.
    The post 72 – Costs of Self-Publishing a Book, with Lisa Baldwin first appeared on Blogging Bistro.
    34 min

About The Professional Writer

From the publisher's feed

Confidently plan, launch, and grow your writing-related ministry or business with tips from Laura Christianson and her guests on The Professional Writer podcast.