Bernard shares some early morning thoughts on some highly effective advertising strategies that he's recently stumbled upon.

This podcast encourages listeners to face their fears and Go Live on Facebook! Bernard explains the advantages of connecting with your audience in such a personal way and suggests several topics that stylists could easily use as material for a Facebook Live event.

Bernard's excited about the latest social media platform that he's been experimenting with ---Facebook live! He gives his listeners some tips and tricks that he's discovered along the way to build your live audience and overall views.

Bernard recalls a recent visit to local school and shares about his experience with the students. In particular, he explains why he decided to let a student cut his hair and the lesson we can all learn from it.

In this podcast, Bernard discusses why he is passionate about motivating students that are still in cosmetology school.

Bernard shares a story about his recent experience with an extremely busy stylist and revisits the concept of raising your prices when you are booked solid.

This podcast explores how passion is a driving force in any business. The level of commitment and enthusiasm that you have for your craft will directly impact your success when developing a clientele.

Bernard recalls a recent salon disaster that he uses as a teachable moment for a new stylist.

Bernard is energized after spending a day back behind the chair and he shares how the experience renewed his passion for the industry.

Bernard takes a refreshingly honest approach in discussing his New Year's resolutions and the benefits and pitfalls of accountability when setting goals.