<p>In this episode of the Expert Marketing Matters podcast, your hosts, Chris Butler and Dave Mello, discuss the pros and cons of personalizing a website’s content experience.</p>

In this episode of the Expert Marketing Matters podcast, your hosts, Chris Butler and Dave Mello, discuss the pros and cons of personalizing a website’s content experience.

The Pros and Cons of Personalization

Expert Marketing Matters is a podcast about generating ideal new business opportunities by creating and nurturing digital marketing systems and habits that have a measurable impact on your bottom line.

This podcast is brought to you by Newfangled, a digital marketing consultancy focused on empowering experts to do better digital marketing. You can learn more about Newfangled's Digital Marketing Method at Newfangled.com.

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Expert Marketing Matters is a podcast about generating ideal new business opportunities by creating and nurturing digital marketing systems and habits that have a measurable impact on your bottom line. This podcast is brought to you by Newfangled, a digital marketing consultancy focused on empowering experts to do better digital marketing. You can learn more about Newfangled's Digital Marketing Method at Newfangled.com.

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The Pros and Cons of Personalization

The Pros and Cons of Personalization