The Prosperity Perspective

Joe Rockey is a successful entrepreneur who has built a number of businesses from scratch, including a real estate business that has flourished for over 11 years. In this episode of The Prosperity Perspective podcast, Joe will be sharing some of the biggest challenges he faced when starting his company and how he overcame them.

Hear how Joe learned to navigate his two most prominent hurdles: financial juggling and time management. Joe shares with host Liam Leonard his framework for investing in house flipping when his outcome was real estate rentals and his insight into why it doesn’t matter what you’re selling as long as you know how to properly sell.

Understand the importance of knowing yourself and who you bring into your life, learn to generate passive income with minimal funds, and gain the right skill sets along the way, starting with today.


3 Key Takeaways

• If you know how to sell properly, it won’t matter what you’re selling. Joe breaks down how he connects with people successfully every time. 
• Get rid of the fear of failure mindset. If you try to sell something new and completely fail at it, you can move to something else. It’s more important to know that you gave it a shot. 
• Your surroundings have a direct effect on the way you respond to crises. Be intentional with the people and atmosphere you surround yourself with. 

Resources

For real estate questions: [email protected]

Father and Joe Podcast

Local Football Flavor on YouTube

About Joe Rockey 

Joe went to Duquesne University in Pittsburgh, Pennsylvania and double majored in accounting and finance. The majors were chosen because they give intrinsic skills that are needed by all businesses–everyone needs to know where their money is and how to get more of it. Finance covered the part of how a company gets more money. However, the best way is through sales. Knowing that sales are the key to every business, Joe worked a variety of commission-only sales positions throughout his time at Duquesne.

Following graduation, Joe worked for three years as a personal financial advisor. In the first year, he was the office’s “rookie of the year.” In the second year, he was the “underclassman of the year,” and by year three, Joe left to create his first real estate business in 2011.

Since then, his businesses have created revenue from properties in a vast array of methods. Some of the more common ways his company creates revenue are by performing land lording services, selling investment grade properties to other investors, and renovating for sale properties.

Outside of his professional world, Joe is a married man with a newly-born son. In 2017, along with Father Boniface Hicks, they created the podcast Father and Joe. The goal of their podcast is to bring individuals closer to God. Joe is also an avid axe thrower–in 2019, he finished 192nd in the International Axe Throwing Federation Championship in Toronto.

Joey Mure is a wealth coach with a passion for helping people achieve financial freedom. He has over 11 years of experience in the mortgage industry, and he knows firsthand the importance of making smart money decisions. 

Today, Joey shares with host Liam Leonard the story of his daughter begging him to take her to school and the impact that left on his perception of why he goes to work. Little moments like these acted as the catalyst for Joey’s transition out of  the corporate world to start Wealth Without Wall Street, a company that helps people invest in passive income streams. 

Reassess what is really going to give you financial freedom–and more importantly, time freedom–on this episode of The Prosperity Perspective. Hear Joey’s insights into each investor’s unique DNA that brings a fresh paradigm to their assessment of passive income opportunities. Understand what type of passive income streams will be the best fit for you based on your personality and strengths through their available quiz, and get Joey’s first-hand advice to investors beginning their passive income journey, unsure where to start. 

3 Key Takeaways

• Specific investments can either increase your freedom OR slow it down. Be careful to choose an opportunity that fits well with your personality (or investor DNA). 
• Every investor brings a unique DNA that shapes how they view opportunities. Learn yours and make better investments for you, personally.
• There are two major ways you can begin your passive income journey, depending on whether you want to be more actively involved or don’t have the time for that. Joey explains them on the episode today.

Resources

Become Your Own Banker by R. Nelson Nash
Website
Go to wealthwithoutwallstreet.com/prosperityperspective for access to a free survey, mastermind information, and more.
LinkedIn
Instagram
Facebook
YouTube

About Joey Mure

Nicknamed the “Italian Stallion,” Joey connects the right solution to the right opportunities. When people say “I know a guy”--most of them are referring to Joey Mure. He has a bigger rolodex and even bigger heart, and if that was not enough, he is obsessed with passive income and cash flow, most recently turning a short-term rental business into a mini-empire (without operating it).

Host Liam Leonard sits down with guest Tyler Robertson, CEO and founder of a company that made over $75 million in revenue last year. Tyler started his company from his garage with just $1,000, and today it employs over 230 people. In this episode, Tyler shares his perspective on how he's grown his company and what his strategic framework is for reinvesting profits back into the business. He'll also recall his journey as an entrepreneur and how his goals have changed over time.

Tyler attributes his financial success to a vital mindset and invites entrepreneurs to adopt the same: always look to help people solve problems and the money will follow. He shares what he wished he would have learned much earlier as a shoot-from-the-hip entrepreneur, and it all starts with a question: “What’s the plan?”

Get the most important lessons Tyler learned the hard way about planning and running a company, particularly why you need a clear goal from square one and how letting go of control gets you out of your own way on this episode of The Prosperity Perspective podcast.

3 Key Takeaways

• It is possible to achieve financial security, independence, and flexibility later in life.
• It is important to have a clear why in order to make tough decisions about how to allocate resources.
• Once your business is established, reinvest profits back into the company in order to continue growing.

Resources

Website

LinkedIn

YouTube

Facebook

Twitter

Instagram


About Tyler Robertson

Tyler, founder and CEO of Diesel Laptops and the host of The DL Podcast, is an industry game-changer. He quit his job seven years ago and started Diesel Laptops to fix a problem within the diesel diagnostic tools and repair information industry.

Today, he has grown his business to over $50 million/year in revenue with 200 employees and it’s still growing.

Host Liam Leonard thanks you for joining him and guest Tracey Sofra on the Prosperity Perspective Podcast. Tracey is an entrepreneur who has been in the business for over 27 years and understands the importance of making your business work for YOU. She is also a certified practicing accountant and financial planner and believes both backgrounds are needed to coach others properly about long-term financial security.

Today, Tracey outlines how she achieved financial security for herself and her family. She details the importance of diversifying your assets always, both in and outside of your business. Gain an appreciation for the freedom entrepreneurship gives to be creative and try new things without having to “consult the board.”

She offers her biggest pieces of advice to entrepreneurs just reaching a point of profitability: always take imperfect action and to don’t be afraid to take risks when you know your boundaries and are ready to push them a little!


3 Key Takeaways

• How Tracey changed her life by deviating from her financial blueprint: the spending narrative you grow up with in your home (and how you can, too). 
• Always diversify your assets with different investments including real estate, stocks, and mutual funds. Don't put all your eggs in one basket by relying on just your business for income and retirement.
• Be realistic when estimating the value of your business. Many factors, such as the current economic climate and your industry, can affect the sale price. 

Resources
Tracey’s Website
WOW Women Website
Building Financial Confidence Facebook Group
Take the Financial Confidence Quiz

About Tracey
Tracey Sofra is Australia’s leading Financial Advisor specializing in Women’s Financial Confidence.

With over 30 years’ experience as a business leader, wealth mentor, award-winning financial advisor, author of Finding Financial Freedom, and keynote speaker, Tracey has shared her proven method for shifting mindsets and the limits to financial success for thousands of women across Australia. Tracey is dedicated to Investing in women's empowerment.

As the founder and CEO of WOW Women, Tracey leads a community of like-minded business, professional, and entrepreneurial women, working collectively to create change in their own financial lives and the lives of other women across the globe as part of a greater social impact across the UN Sustainability Goals.

Don’t miss this episode with serial entrepreneur and business consultant Alexis Kingsbury, who has over 24 years of experience setting up, building, and exiting businesses. While he is currently the owner of two software businesses and is responsible for a remote -of employees spanning nine countries across five continents, his business journey was akin to most entrepreneurial endeavors: riddled with its fair share of roadblocks. He shares with host Liam Leonard and listeners alike today how he created businesses that help organizations around the world to grow and scale with less stress and free up time for their employees.

Listen in to this episode of The Prosperity Perspective as Alexis expounds on the mistakes he and his partner made while trying to grow their company and how they eventually found success by focusing on process and hiring the right people. Hear his top advice for managing entrepreneurs, including the importance of having a clear vision and strong values for any organization and regular meetings with a standard agenda to ensure messages are communicated effectively.


3 Key Takeaways

• You MUST have a clear vision and purpose for your business and share that regularly with your team in order to ensure alignment and buy-in.
• Put structures and processes in place in order to support and scale your business effectively, including performance management and recognition.
• Have a clear understanding of your core values and use those values to guide day-to-day decision-making in your business.

Resources
Scaling Up by Verne Harnish
Profit First by Mike Michalowicz
LinkedIn
Twitter
Facebook
Destress Your Business Podcast
AirManual, the process and onboarding documentation software
Spidergap, the employee-friendly 360° feedback software

About Alexis Kingsbury

Alexis is an award-winning entrepreneur, with over 10 years of experience, currently running two SaaS businesses (AirManual and Spidergap) with a remote & global team, and supports others as a board member or consultant including well known companies like Sony PlayStation.

In the last few years, Alexis has worked with hundreds of business leaders to help save them thousands of hours of their time each year and unlock their business’ growth. He’s been sharing his findings, and it has had a huge impact on many businesses. For example, Alexis won the ‘Most valued content’ award in 2021 for his workshop at Dan Bradbury’s Success Mastermind (a community of 60+ small business owners), which led to over 30 business owners adopting the tools and processes recommended.

Alexis is a husband and dad of two and is passionate about balancing work alongside family life (and making sure his team does, too!) He also enjoys craft beer, whisky, skiing, skateboarding, dancing, gaming, golf, touch rugby, and squash.

Darrell Evans is a successful businessman and entrepreneur with a lot of experience in the  industry. He started his first business in college and has been driven by the idea of opportunity and freedom ever since. In today's episode, Darrell shares his story and outlines how he was able to achieve time freedom in his business.

He stresses the importance of investing in yourself and your business–even if you’re not in the right circles to have mentors on hand. Darrell shares how his perspective on business changed after he became a father and had to start making decisions that would allow him to have more time freedom to spend with family–sometimes from 1,075 miles away. Join him to reframe your mindset to focus on the lifestyle aspect of your job and not on the money. 

Last, hear the one vital thing Darrell sees entrepreneurs fail to invest in–even if they do achieve all of their entrepreneurial goals. Create a new framework for profitability and determine where best to invest your money on this episode of The Prosperity Perspective. 

3 Key Takeaways

• Investing in yourself is one of the best things you can do as an entrepreneur.
• Make sure that your family will be taken care of financially by preparing with THIS move.
• Invest in your business by hiring a stellar team and implementing systems that don’t require you to run every aspect of the company. 

Resources
Facebook
Darrel’s Instagram
The MindShift Podcast Instagram
Twitter
LinkedIn
YouTube
Website: https://www.darrellevans.net/
The MindShift Podcast Website
YKL Website

About Darrell

Darrell Evans is a serial entrepreneur, investor, and co-founder of Yokel Local Internet Marketing. He and his team have helped entrepreneurs and companies to generate over $300M in revenue online since 2011. He’s personally started and/or operated 6 businesses (since the age of 20).

He’s also the host of The MindShift Podcast which launched in 2019 and he is the founder of the MindShift Business Accelerator (MBA) and the MindShift Growth Mastermind (MGM).

He is passionate about entrepreneurship. When he appears on podcasts, he loves sharing the lessons, mistakes, and breakthrough frameworks that have helped him and hundreds of other businesses market profitably, grow sales predictably, and build superstar teams.

His goal is to help your entrepreneurial audience grab at least one “MindShift” that could catapult them to their next level of success.

Fabienne Fredrickson is a business coach who has been working with business owners for 21 years. She has compiled a list of best practices and developed a system called the Client Attraction System, which she has used to help her clients grow their businesses exponentially. Fabienne shares her story of how she got into coaching, particularly how she came up with her attraction model through observations at work and trial and error. 

Take a moment today to discuss several of the facets found in her framework for attracting clients, crafting a compelling marketing message, and becoming a master of sales. Gain a greater understanding of what it takes to be a successful business woman and hear her perception of the difference between feminine and masculine energies (you need both to be successful). 

Follow the top advice she’d give all listeners: “What got you here won’t get you there,” and you'll be well on your way to achieving your business goals on this episode of The Prosperity Perspective Podcast. 

3 Key Takeaways

• Why what got you here won’t get you there; for example, the person that you are today that got you six figures cannot get you seven.
• The difference between masculine and feminine energy in business and how women can embrace their feminine energy to be successful.
• The importance of consistency in business. A focus on leveraging one's intellectual property can lead to a scalable business model.

Resources

Website (Take the free assessment or watch their 9 minute documentary on feminine energy!): boldheart.com

Fabienne’s book: The Leveraged Business

Instagram

Facebook

LinkedIn

About Fabienne

For 20+ years, Fabienne Fredrickson has powerfully mentored thousands of women business owners to grow, then scale their businesses, earning them tens of millions collectively each year while increasing their time off to enjoy lives they love.

Her Leveraged Business methodology is based on her nearly 15 years of experience in generating multiple 7 figures annually with three children at home, while taking 14 weeks of unplugged vacations each year. It is proven to work.

Fabienne’s revolutionary book, The Leveraged Business: How You Can Go From Overwhelmed at 6-Figures to 7 Figures (and Get Your Life Back) is the new definitive roadmap on how she’s done it with heart and how you can too, without sacrificing your life. You can get a free copy of the book at TheLeveragedBusinessBook.com, and you can find her at Boldheart.com and on social media channels.

Malcolm Bell is a jack of all trades with a wealth of experience in business, marketing, and real estate. He's also a self-proclaimed socialite and adrenaline junkie, who has made it a point to learn and grow his social skills. A big part of his success has been his ability to connect with people and build relationships. He's here on The Prosperity Perspective to share his insights and expertise on how you can do the same.

Malcolm explains how he began as an awkward conversationalist who relied on the fact that he made a good amount of money to enter new circles. He shares how he recognized the need to build his social skills and improve his enjoyment in life by creating strong relationships. 

He'll describe his system for meeting new people and expanding your social circle, which has also had the added benefits of improved mental and physical health. The key: focus on being authentic and genuine when building relationships with others. This means being yourself and not trying to be someone that you are not and to listen to what they have to say. Join Malcolm and host Liam Leonard in this discussion and create a strong support system that you can rely on.

3 Key Takeaways

• Start small and connect with the kind of people who know other good people. You don’t have to improve your socialization skills with a big party. 
• Take yourself less seriously. We’re all chasing something–relax, and find the people you can bless and be blessed by. 
• It doesn’t matter if you feel like the impostor: focus on AUTHENTICITY and building genuine relationships. 

Resources

Website: elevatedatingblueprint.com

YouTube

Instagram: @elevate.rar

Facebook

About Malcolm Bell 

“I'm a social circle and networking coach, but what I have achieved with social connection and networking is priceless.”

Malcolm Bell started off his career in marketing with Ford Motor Company and Porsche. He quickly realized that it wasn't “what you know,” but “ who you know” that would determine his success. This led him on a journey to becoming a social expert. He has since developed a system for building relationships and social circles. In this system, he identifies the "Fickle 500" in each city - the culture creators who hold the keys to the most exclusive social activities. He has used this system to build an amazing social circle in Russia in just eight months.

In today's episode, we're joined by Brandon Neely, who shares his story of going from brick and mortar sales entrepreneur to financial advisor. Brandon has been in the trenches as a business owner, deciding to transition into the financial services industry where he now helps people manage their money more effectively. He is a big proponent of business owners allocating their profits wisely.

Tune in as Brandon shares with host Liam Leonard and new entrepreneurs in particular the unanticipated challenges that come with growing a business. He lays out his insights on financial security, achieving long-term goals, and overcoming obstacles using money management systems and a stellar team. 

Learn some of the biggest things Brandon discovered including the importance of communication (both in business and in relationships), preparing thoroughly for your future, and paying yourself first on this episode of The Prosperity Perspective podcast. 

3 Key Takeaways

• As a business owner, set time for forward thinking. Plan your future beyond just a trip to Disneyland. 
• In order to successfully exit your business, you need to be making a profit. To ensure that you are making a profit, you need to pay yourself first.
• Have a team of people around you who care about you and your business and who can help you when things get tough.

Resources

Website: wealthwisdomfp.com

Check out their STILL method playbook at stillmethod.com

YouTube

Podcast

Millionaire Fastlane by MJ DeMarco

About Brandon

Brandon Neely is an entrepreneur, Profit First and Bank On Yourself Professional, and the co-host of Wealth Wisdom Financial Podcast with his wife, Amanda Neely.

They founded and managed Overflow Coffee Bar, L3C from 2008 through 2018. Now, they share their experiential knowledge through podcasting and through developing personalized financial strategies for individuals and couples and profitability strategies for businesses.

Brandon Leibowitz is an SEO expert who started his own company in 2007, motivated by the entrepreneurial spirit and the desire to have more freedom and flexibility in his life. He grew his company by ranking his own website high on Google and by running paid ads. Brandon quickly reached a point of profitability where he was able to quit his job and focus solely on his business, reinvest his profits back into himself, and start a hobby business for skateboards. 

Listen in alongside host Liam Leonard to hear Brandon’s advice to all business owners looking to expand their online visibility. Entrepreneurs trying to reach profitability need to focus on who their audience is and how they get in front of them at the right moments, rather than being everywhere all the time. And if you’re not good at including SEO optimized posts online, focus on including certain keywords instead via Google Keyword Planner, a free tool that shows how many people search for a particular keyword every month. Last, learn to be in it for the long haul, because as Brandon explains: “SEO is a long-term game. It takes time for Google to adjust their algorithm and trust you more.” 

Gain access to further insights, free feedback, and even a special gift for listeners on this episode of The Prosperity Perspective. 

3 Key Takeaways

• How Brandon Leibowitz was able to quit his job to focus solely on SEO and work from any remote location.
• The MOST important thing you can do to bump up your website on Google's ranking is to add more visible text below the fold of your webpage.
• Understand who your target audience is and where they are spending their time before deciding where to make your company accessible online.

Resources

Visit seooptimizers.com/gift for a gift from Brandon to episode viewers!

Website

YouTube

LinkedIn

Facebook

Twitter

About Brandon 

Brandon Leibowitz has run and operated SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, and beyond.