Ruth Barnett is VP of global communications at British startup SwiftKey, an app that helps improve mobile typing. Before joining SwiftKey, she was the media's first 'Twitter correspondent' at Sky News, where she put social media at the heart of the channel's newsroom. In an Echo Chamber interview with Arun Sudhaman, she discusses how the media has got to grips with digital channels, the slow fade of traditional publishing models, and the concerns over data privacy that affect companies like SwiftKey.

MSLGroup chief strategic officer Pascal Beucler joins the Echo Chamber to discuss why France is so difficult for international PR firms, in the wake of Waggener Edstrom's surprising exit from the country. Elsewhere, co-hosts Robert Phillips and Arun Sudhaman look at whether sponsors are risking their reputations by partnering with the Olympics and FIFA World Cup. The show also explores the PR problems suffered by technocratic politicians as they grapple with extreme weather disasters.

Al Jazeera PR head Osama Saeed joins the Echo Chamber from Qatar to discuss the news channel's global reputation, his background in Scottish politics, and Islamophobia. Holmes Report CEO Paul Holmes takes a look at whether realtime marketing at the Super Bowl really works and also breaks down Turkey's emerging PR market. Show hosted by Holmes Report editor-in-chief Arun Sudhaman.

Al Jazeera PR head Osama Saeed joins the Echo Chamber from Qatar to discuss the news channel's global reputation, his background in Scottish politics, and Islamophobia. Holmes Report CEO Paul Holmes takes a look at whether realtime marketing at the Super Bowl really works and also breaks down Turkey's emerging PR market. Show hosted by Holmes Report editor-in-chief Arun Sudhaman.

Starcom Mediavest Group social media strategy head Mat Morrison joins the Echo Chamber to discuss how websites like Upworthy and Buzzfeed are reshaping content marketing, with significant implications on the battle between PR, advertising and digital agencies.

Starcom Mediavest Group social media strategy head Mat Morrison joins the Echo Chamber to discuss how websites like Upworthy and Buzzfeed are reshaping content marketing, with significant implications on the battle between PR, advertising and digital agencies.