"To build and sell a strong African brand will require a combination of business acumen, understanding and unpacking the anatomy of a brand, and then leaving our unique mark on it to make it distinctly and authentically African."  Many thanks to BBC Africa's Money Daily for another opportunity to share our views on building African Brands.

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In this episode, we discuss the important role that standards and procedures play in ensuring product and service consistency. Augustino notes that it is important for MSMEs to avoid mixing the experimental phase of the business with the production unit of the business. The experimental phase should, therefore, not be a time to perfect and roll out your product or service.

Augustinus Ngombe is an author and business leadership trainer from Rundu, Namibia, based in Windhoek. He is a Mandela Washington Fellowship (MWF) alumnus. MWF for Young African Leaders is the flagship program of the U.S. Government’s Young African Leaders Initiative (YALI).

Augustinus is the author of two books, Leadership and Knowledge, and Being Intelligently Emotional: Unlocking the Power of Ubuntu in Africa for Success in Leadership and Entrepreneurship. 

He's on social media as Augustino Ngombe on Facebook, LinkedIn, and Instagram.

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CJay is an entrepreneur and broadcaster based in Windhoek, Namibia. In this episode, we talk about committing to the process of making our goals a reality. Some of the points we touched on were: developing a sense of confidence and not allowing yourself to be stuck in a box. You define who you are, and you shape your own reality. Follow him on @cjayeiseb on Instagram.

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Clarence CJay Eiseb is an entrepreneur and broadcaster based in Windhoek, Namibia. In this episode, we talk about committing to the process of making our goals a reality. Some of the points we touched on were: developing a sense of confidence and not allowing yourself to be stuck in a box. You define who you are, and you shape your reality!

Hannah Karanja is a corporate trainer turned Course Creation Strategist and Mental Fitness Coach. She created The Course Boss Academy (@thecoursebossacademy on Instagram), to help people turn what they love to do into income through online courses. In this episode, she shares some tips on finding your niche while identifying the limiting beliefs that can hold you back from monetising your knowledge. Hannah is from Nairobi, Kenya.

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Martha Nghinongelwa is a teacher, author, and Christian inspirational speaker based in Rehoboth, Namibia. She is also the author of Every Parent is a Prophet (available on Amazon). In her book, she unpacks childhood trauma with a specific focus on African family dynamics. Using the Biblical context, she explains how parents can literally speak blessings and curses into their children's lives, the results of which can resound throughout several generations. In this episode, we talk about some of the ways in which we affect the trajectories of our children's lives and shape them into adults who will continue these legacies.

Call or WhatsApp Martha on +264 81 211 3561 to get a copy of her powerful book, Every Parent is a Prophet.

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