Hey there, welcome back... In episodes 16-19 I covered many reasons and ways to participate in other people’s facebook groups.  In this episode, we’re going to focus on when it’s the right time for YOU to create your own facebook group and WHY it can be an incredibly valuable marketing tool for your business.

As we’ve discussed, Facebook Groups can be a Fantastic way to reach your clients, get new customers and more importantly build long lasting relationships that will be important to you and your business.

Today we’ll discuss when it’s the right time for you to create your own FB Group community, but before you hit that ‘create’ button, I want to give some food for thought, I’m sharing with you 10 reasons to consider creating your own FB group and also share with you a realistic picture of what it would take to not only create but to run and grow an engaged community, ok? Ok. Let’s do it!

I want to go over 10 reasons to consider when deciding if it’s time for YOU to create YOUR own Facebook Group Community.  Up to this point, you may have been very active in other people’s FB Groups and you have a pretty good idea of what you like, what works, and what you know you can do better.  I know first hand how easy it can be to to waste a ton of time in groups that aren’t giving you what you REALLY need.

For detailed notes of what I cover in today's show, go to the shownotes http://veronicasagastume.com/episode20/

1. YOUR FB COMMUNITY IS WHERE YOU GET TO ENGAGE & MENTOR YOUR COMMUNITY
2. SHARING YOUR CONTENT, HELPS YOU, THE EXPERT, STAY TOP OF MIND
3. BEST PLACE TO GATHER YOUR POTENTIAL IDEAL CLIENTS INTO ONE PLACE WHERE YOU CAN SHOW UP FOR THEM.  
4. THE WAY WE SHOW UP IN OUR FB GROUPS BUILDS TRUST
5. BUILD YOUR EMAIL LIST
6. SHARING YOUR OTHER CONTENT YOU’VE CREATED
7. COMMUNITY OF LOYAL  FANS
8. VALIDATE YOUR BUSINESS IDEAS
9. PROMOTE & SELL YOUR OFFERS/PRODUCTS, PROGRAMS
10. HOW TO ACTUALLY CREATE A FB GROUP.

I hope you’ve enjoyed this episode, I’d love to hear from you.  Head on over to my Website : www.veronicasagastume.com/episode20 and let me know What are YOUR best reasons to create a Facebook Group?!which one of these reasons  resonated with you the most?

Before we go, have you subscribed to my podcast yet? It takes less than a minute and future episodes will be automatically downloaded so you won’t miss any future episodes.

Imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Until next time, I’m Veronica

Bye for now

Connect with me on your fav social platform.  

Right now, mine are

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/

How to stand out as an EXPERT and authority in Facebook Groups and get the best results out of them.

So maybe you feel like you have a decent idea of how to interact in Facebook Groups at this point…But how the heck do YOU STAND OUT as the expert, and authority you are in the first place?

Like everything else I share with you, you HAVE to have a strategy when it comes to showing up and not only ttracting, but connecting with your audience…the right audience in the Facebook groups you’ve researched, joined and now want to be part of.

If your intention is to grow your online business, or to grow your business ONLINE, then it’s time to really get intentional about it. That’s what we’re talking about in today’s episode.

In the past few episodes, we’ve talked about reasons why you should join FB Groups in episode #16, The types of FB groups you should consider joining episode #17 and how to search for these groups to join in episode #18…and before I forget, I also covered How to make a GREAT first impression when you show up in those facebook groups in episode #12…I’ll link to those episodes in the show notes ok.

Today we continue with our podcast mini series about How Facebook Groups can play a critical role in growing your business online.

I want to give you some best practices to stand out as an expert, an authority in your industry, when you show up in Facebook Groups to get the best results out of them – as soon as you join the community.

You may have heard some of these tips before, but I promise you, they work.

1. YOU NEED TO BE CONSISTENT (with frequency & message)

2.  CREATE AND SHARE ORIGINAL CONTENT (what is this?)

3.  SHOW UP FOR YOUR FANS, YOUR AUDIENCE, YOUR FUTURE CLEINTS (show up for the right reasons)

4.  START AND CONTINUE THE CONVERSATION – (be and stay curious)

Get to know the members of the community…

Here are some ways you can engage and ways to be curious about your community:

• LIKE OTHER POSTS
• GIVE THOUGHTFUL RESPONSES TO POSTS
• REPLY TO ALL  COMMENTS LEFT ON YOUR OWN POSTS.
• HELP OTHERS TO CELEBRATE
• LEND WORDS OF ENCOURAGEMENT WHEN YOU SEE SOMEONE COULD USE IT
• PARTICIPATE IN FUN POSTS TO LET OTHERS GET TO KNOW YOU AND OF COURSE
• DON’T FORGET ONE OF THE BEST WAYS TO START ENGAGING, INTRODUCE YOURSELF…I SHARED A LOT MORE DETAILS ABOUT HOW TO INTRODUCE YOURSELF IN NEW FB GROUPS OR TO RE-INTRODUCE YOURSELF IN FB GROUPS YOU’VE BEEN A MEMBER IN FOR A WHILE…GO TO EPISODE #12.
• REMEMBER THAT EACH TIME YOU RESPOND TO A COMMENT, IT’S AN OPPORTUNITY FOR YOU TO SHARE YOUR VOICE, YOUR MESSAGE, START AND CONTINUE A CONVERSATION, BE THOUGHTFUL WITH YOUR REPLIES OK.

Yes, it takes work, in the beginning it will take a little more time, but you’ll get the hang of it and then it will become second nature.

This level of quality engagement will help accelerate your know, like and trust factor which is key to building your online relationships which will ultimately convert to paying clients.

BONUS: Showing up consistently in your newly joined FB Group Communities, sharing original content, and connecting with your audience, WILL Catapult Your Online Visibility, SO GET READY FOR THAT LITTLE SIDE EFFECT.

I hope you’ve enjoyed this episode, I’d love to hear from you.  Go to the comments section of my shownotes www.veronicasagastume.com/episode19 and let me know which one of these tips resonated with you the most? Have FB Groups been working for you? And if you’re stuck, I can help you figure out how you CAN use FB Groups to grow your business ONLINE.

Before we go, have you subscribed to my podcast yet? It takes less than a minute and future episodes will be automatically downloaded so you won’t miss any future episodes.

Imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Head on over to the show notes for a lot more detail on this subject:  www.veronicasagastume.com/episode19

Links to Podcast Episodes mentioned:

• Episode #12 – HOW TO MAKE A GREAT FIRST IMPRESSION WHEN YOU JOIN A FACEBOOK GROUP 

• Episode #16 – 9 REASONS YOU SHOULD JOIN FACEBOOK GROUPS TO GROW YOUR BUSINESS ONLINE 

• Episode #17 – 5 TYPES OF FACEBOOK GROUPS YOU SHOULD JOIN AND WHY

• Episode #18 – HOW TO RESEARCH FACEBOOK GROUPS WHERE YOUR CLIENTS ARE

Connect with me on your fav social platform. Right now, mine are
https://www.facebook.com/SuccessfulConsultants/
https://www.instagram.com/veronicalsagastume/

How To Research FACEBOOK Groups

If you’d like to connect to targeted groups of people, and be more visible on Facebook to network with your potential clients and customers, then you’ll love today’s episode... because today, we’re talking about how to find the right groups to join, guidelines to follow to join the RIGHT groups and how to keep your research organized to have an endless supply or resources where your clients are at.

There’s a strategy to searching for FB Groups that are relevant to your purpose, industry, focus and where your clients may be.

I’m going to walk you through HOW TO SEARCH FOR FB GROUPS WHERE YOUR IDEAL CLIENT are, how to Use the FB Search Bar, the importance of Keywords, the difference between public and closed groups as well as some guidelines the group must have for you to join and much more.

But Before You Start Researching Which Group To Join

Let me share a few things with you, as of the recording of this podcast episode, FB allows each one of us to join up to 6,000 Facebook groups, but of course, that number is just to high.  As we go through the steps of researching & organizing your research, I’ll give you some guidelines that will keep you sane, while also ensuring you have a access to a long list of groups where your clients may be in.

Before you join a group, I’d like you to think about a few things to help you make sure the group or groups you join, are a good fit for you and for your business.

I’d like to recommend you come up with your criteria, that way, as you begin to research the groups, it’ll be a lot easier and faster for you to know which to join and ‘test out’.

Let’s start by coming up with some key criteria elements for you to follow: for more detailed show notes www.veronicasagastume.com/episode18

• CLOSED VS PUBLIC GROUPS: there are actually two types of groups that will show up in your search to choose from: Public and Closed,

• SIZE OF GROUP: here’s where I’d say, size does matter and size isn’t everything...Don’t get sucked in by huge group numbers when you consider which ones you’ll join.
• KEYWORDS/PHRASES: Make a List of Keywords based on industry, focus.

The next criteria element I’d like you to pay attention to is the group description.

• GROUP DESCRIPTION: You’re looking for FB Groups with a strong, clear description of the type of community you’d like to join
• GROUP RULES: You're looking for strong rules (sign of a great community)
• TRACK DON’T DECIDE: You’re in Research stage don’t select top 5 yet; just document

Which leads us to organizing your research for today and the future

Track your research data in a google spreadsheet (to prioritize):

Fields your google spreadsheet should have:

• Number
• Name of FB Group
• URL of FB Group
• Copy & Paste Group Description
• Summarize group rules
• Promo allowed?
• Date requested to join

Keep in mind, Some criteria won’t be visible until you join the group.  Have a guideline once you join so that you can determine if the group you just joined is a good fit or not..it’s perfectly ok to determine a group is not for you!

GUIDELINES ONCE YOU’VE JOINED THE GROUP

• Are members active
• Does the Group leader show up?
• How is the vibe of the group? Upbeat, helpful, inspiring, or whiny, negative, complaining?
• Can you review posts and comments and determine if you can 1) add value and 2) answer questions?

If you join and find the group isn’t for you, don’t feel bad if you leave right away.

I’ve also got a great resource for you

GO TO THE SHOW NOTES ON MY WEBSITE TO Watch The Short Video For A Step-by-Step How To Search For FB Groups

PRO TIPS:

Start off by joining 3 - 5  groups (from your research list). While you can join as many Facebook groups as you would like, it’s difficult to actively participate in too many.  So start out small.

Keep track of your groups. At first, it was hard to keep track of the Promo Days because they’re all on different days of the week. So, this is another reason that I put together the comprehensive spreadsheet of the groups that I think are the most awesome for business owners and bloggers. I also include their size, host name(s), focus area, URL, and Promo Days, and Social Share Days.

When you join a Facebook group, please be a good participant and contribute. You will get the best results by adding value to the community.

I’ll dedicate a future podcast episode on this topic alone.

Also,

When you follow these tips and participate in Facebook groups regularly, you’ll be amazed at how quickly things can happen in your business.

Not only will you get leads and clients, but – if you show up regularly – you’ll be asked to form strategic partnerships, get referrals, be invited to speak on podcasts and Facebook live interviews, and much more!

I’ve also got a great resource for you to have access to, go to the show notes and there I’ve shared a 9 minute video with you, walking you through how to search for FB Groups.

I’d love to hear from you.  Head on over to my website

www.veronicasagastume.com/episode18 and let me know if you have any questions about searching for FB Groups you should join.

Wait, before you go, have you subscribed to my podcast yet? It takes less than a minute and future episodes will be automatically downloaded so you won’t miss any future episodes.

AND REMEMBER,  imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  Until next time,

I’m Veronica, Bye for now

GET EPISODE SHOW NOTES HERE:

www.veronicasagastume.com/episode18

Connect with me on your fav social platform.  Right now, mine is

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/

There’s definitely a strategy to joining the right FB Groups, the ones that can truly make an impact on your business.  I’ve personally observed that it’s best to join groups where the host shows up often and there’s an active engaged community.

But, before we get to deep into why you should join these groups, let’s first go over the different types of FB Groups you should consider joining and why each type could be important in your business.

In episode #16, I went over 9 Reasons why you should consider joining a FB Group as part of your business growth strategy.

But in today’s episode, we’ll talk about the different types of FB Groups there are,  and how each type can help your business.

There are 5 types of Facebook groups I recommend joining to grow your business: (don’t gasp just yet, you don’t have to join all of them at once, it happens organically as you need them).  

Alright, let me quickly review the 5 FB Groups and then we’ll get into more details for each one.

1. The FIRST type of FB Group to join: where your ideal clients are
2. Next we have the FB Group where other entrepreneurs from different types of industries / with different experiences, hang out
3. The THIRD Groups you should join is your peers/associates from the same industry are in
4. Next, I recommend joining the type of software that comes with software / Resource you use to run your business and
5. Lastly if you invest in a course, program, or digital product that may include a FB Group Community, I highly recommend you join that group.

While that may seem like a lot, I’m not suggesting you join all of them at once nor am I suggesting you actively show up in each of them every day...let me explain, because I promise you, they each play a specific role in your business life.

I dive a lot deeper into each type of FB Group and the benefits of each. 

Get episode show notes here:

http://veronicasagastume.com/episode17

In Episode #16 I shared 9 reasons why you should join FB Groups, click here to listen in case you missed it: come on over to my websiste to the episode 16 show notes-

www.veronicasagastume/episode16

Connect with me on your fav social platform.  Right now, mine is

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/

In today’s episode I’ll share with you how joining Facebook groups can help you accelerate the growth of your business with many more side effects that catapult your online visibility.

Let me confirm something you may have already heard...Facebook groups WILL grow your business

If you’re thinking about or have already been leveraging Facebook to grow your business and build your email list, then there’s  a good chance you’re already a member of one or more Facebook groups.

I’ve personally started leveraging Facebook groups for the past 3 years and I can tell you, they are a fantastic source of information, support and clients.  

I never thought I’d say this but I love them. (loved them so much so that I started my own FB Group in April of 2016...)

I want to share with you 9 REASONS you should consider joining Facebook Groups as part of your Business Growth and Business Profitability strategy...Ok, here we go.

FACEBOOK GROUPS ARE...

1. An excellent way to CONNECT with your fans, and ideal audience
2. Where YOU can SHOWCASE your knowledge, authority, expertise in your zone of genius.
3. Facebook groups give you direct, INSTANT ACCESS to connect with your  potential customers or followers and start building meaningful relationships.
4. They are a fantastic way to SHARE your message, your stories, case studies, show your training style to build the all important Know Like & Trust factors.
   1. Just be sure to connect, add value and build relationships first
   2. Don’t just show up on promo days
5. Not all FB allow PROMOTIONS but the once that do...They are a great way to promote your EVENTS, products or services...your call to action..
6. When done right and with a strategy, these Facebook groups you ENGAGE IN will help you grow your traffic, increase your email list, and grow your revenue.
7. A side BONUS I found, was that members of the FB Groups I was showing up in, were other entrepreneurs I could network with...that’s something I did not anticipate but have also leveraged in my own business growth strategy
8. SUPPORT & COMMUNITY...beyond the initial intention of connecting with your clients, FACEBOOK Groups allow you to interact with other business owners, to brainstorm, celebrate our wins, talk through moments of frustration, get support, give feedback, and the best surprise, make friends.

FINDING CLIENTS: The last thing I can tell you is that yes, you can find and get new clients through these FB Groups which ultimately help to grow your business and revenue...

So as you can see, we’ve got a lot more to talk about when it comes to Facebook groups as part of your online business growth strategy.

Let me know what has your experience been with Facebook groups? Have you found your peeps? Have they led to more clients? Business?

Based on what I just shared with you in this episode, out of the 9 reasons you should consider Facebook Groups to be part of your business growth strategy, which ONE resonated with you the most?

Before we go, have you subscribed to my podcast yet? It takes less than a minute and future episodes will be automatically downloaded so you won’t miss any future episodes.  

AND REMEMBER,  imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Get episode show notes here:

http://veronicasagastume.com/episode16/

Connect with me on your fav social platform.  Right now, mine is

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/

Tell me if this sounds familiar, You’ve read the articles, you’ve attended webinars and workshops, heck you’ve even enrolled in group programs or hired a coach to help you launch your online business.  You’re so excited, your mind is full of creative ideas and you’re feeling motivated to take action.

You’re so motivated and checking off those tasks on your to do list that you realize, it’s really happening, and it’s around this time, you also start to share what you’re working on with your inner circle.

The task list is long and endless, but exciting. There are so many wonderful aspects about launching or growing a business online, but it does take quite a bit of work, resilience and much more, But you’re all in, you know this makes sense for you and the business you want to run and grow; however, you’re still far from launching or expanding your existing business online.

As you start to get serious about your action steps, it all starts to sounds intimidating and overwhelming.  You’re reading to many social media posts, watching to many Facebook Live video trainings, attended to many webinars and heck, maybe even heard one to many podcast episodes that have left you feeling confused and spinning to the point where you don’t know what to believe as true, and what to let go of as a misconception.

This is exactly what I’ll be sharing with you today.  7 top misconceptions about starting or expanding your business online and what the truth about each one looks like.

MY TOP 7 MISCONCEPTIONS OF ONLINE ENTREPRENEURSHIP AND WHAT THE TRUTH IS

1. You Can Start an Online Business for Free
2. You Can Only Start an Online Business With A Large Investment
3. Social Media is totally FREE and you can make a ton of money without paying for it
4. You can set up everything on auto pilot
5. You need a TON of money for an online advertising budget if you want to have a successful business
6. Online Entrepreneurship is Super Easy
7. Everyone's a millionaire!

There will always be misconceptions about Online Entrepreneurship, which is why I’d like to see you continue doing your homework, do your own research, do not go by someone else’s hearsay.  Stay on top of the latest information.

I can tell you that even in the last 3 years since I showed up online to expand my consulting practice, there are certain things that have changed, evolved and some have simply not happened.  

Flexibility and awareness are key components in your entrepreneurship tool box.  

I hope this episode will inspire you to keep taki action, move forward and learn to tell apart the myth from the truth.

Imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Head on over to my website show notes:

www.VeronicaSagastume.com/episode15

Connect with me on your favorite social platform.  Right now, mine are:

• https://www.facebook.com/SuccessfulConsultants/
• https://www.instagram.com/veronicalsagastume/

A few weeks ago I attended and was a Keynote speaker at a conference in San Francisco.  The late afternoon session was a panel discussion and the conversation included talking about your personal brand...in this room, that meant, your reputation.  

That got me thinking about how we show up online and how we’re constantly representing our business and ourselves.  I totally agree that our reputation, the way we show up, how we speak, how we look, the message that we share, the value we add, it’s all about representing our brand which in turn means, WE  ARE ALWAYS SELLING ….OURSELVES!.  That’s right, I said it, we’re selling ourselves.  Especially if you’re an online service provider, YOU, Me, the person behind the business, we are the SALESMAN selling our service, our program, out course, etc.  

In this episode, I share a different way you can start thinking about your role as a SALESPERSON and embrace it instead of dreading it.

I hope this episode will inspire you to take action on one or more of these strategies to accelerate the growth of your ONLINE business and start to LOVE selling your products and services.  Go be of service and provide value!

Imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Head on over to my website show notes:
I'd love to hear from you on this topic, let's continue the conversation:

www.VeronicaSagastume.com/episode14

Connect with me on your favorite social platform.  

Right now, mine are:

• https://www.facebook.com/SuccessfulConsultants/
• https://www.instagram.com/veronicalsagastume/

If you’re ever feeling a little stuck or maybe even a bit bored with what you’re doing in your business, chances are it may be time to shake things up, try something new and strategize on ways to grow your personal brand (your business).  That’s exactly how I was feeling earlier this year and in today’s episode, I’ll share with you the different strategies I decided to start trying, testing and ultimately decide which I’ll keep, and which i’ll let go of.

Before you can start to strategize about what new methods and tactics you’ll be testing in your business, it’s important to look at what’s going on in your current business model.  What’s working, what is still generating results, have the results hit a plateau? Then also look at what may be feeling a little boring or a little stuck to you.

Below is a summary list of the different strategies I’ve been testing and tracking to grow my ONLINE business to the next level.  

Listen to the Podcast to get more details behind each of my strategies.  

• Podcast - Launched Aug ‘18

• Weekly FB Live Show: on my FB Business Page - Launched May ‘18

• Blog - Hosted on My Website - Launched 2018

• Speaking/Keynote & training - Formally Launched Aug ‘18

• Guest Blogging - Coming Soon

I believe that a combination of these strategies will be a great way to explode my business.  These strategies allow me to expose my brand and my business to a lot more people as well as reach my existing audience in a new platform to build and strengthen my relationships.  

I hope this episode will inspire you to take action on one or more of these strategies to accelerate the growth of your ONLINE business.

Imperfect action is always better than waiting until it’s perfect and never starting at all.

I thank you for showing up for me, for yourself, and for your business.  

Get episode show notes here:

www.veronicasagastume.com/episode13

Connect with me on your favorite social platform.  Right now, mine are:

• https://www.facebook.com/SuccessfulConsultants/
• https://www.instagram.com/veronicalsagastume/

If you don’t already know this, Facebook Groups are still a fantastic way for you...business owner, to find and connect with your ideal clients.  However, it’s not just about joining a group and being a silent bystander...it is about you joining and showing up, being visible, adding value and making a connection to continue a conversation.

There’s ONE important thing  you must do as soon as you join a new Facebook Group to start connecting with your ideal clients and make a great first impression in this new community you want to be a part of.  This one thing is simple, and yet so many new members either forget to do it, or feel too shy to do it….and that is to: INTRODUCE YOURSELF.

This initial post should be fun and is an incredible opportunity for you to show up and start to become part of your new community and get to know the other members as well as have them get to know you.  I want to help you put together an effective and fun introduction post or video to show up and make a fantastic first impression.

I promise you, this initial post is the perfect time to genuinely connect and engage with members of the community plus your future ideal clients.  This is a GREAT way to show up online and start growing your online presence.

PRO TIP: Create a few different versions of your introduction post to have them ready to go as well as use the framework of your written post as a guide for a pre-recorded video introduction or FB Live if your new FB Group allows it.

Head over to my show notes to download the worksheet that will walk you through how to create your epic introduction post as well as watch a quick video tutorial on how to create a picture collage using CANVA (free resource)

Links to resources mentioned in this show:

https://emojipedia.org/facebook/

www.canva.com

Get episode show notes here:

www.veronicasagastume.com/episode12

Connect with me on your fav social platform.  Right now, mine is

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/

I’m going to share with you 5 digital product income ideas you can create and get ready to sell online.  As I record this episode, we’re heading into the last quarter of the year...what better way to end the year than with a handful of product ideas you can easily create and get busy selling.

Keep this in mind, most of the time, these done for you product ideas are something that a person created themselves to use themselves...I know this is true for me, and I bet it’s true for you. Don’t get stuck with the tech, I’ll share what you need to create, host and sell your creations.

Trust me, your customers and clients are there, ready to pay for things that provide/add value to their business, their lives, saves time time, money and frustration.

Links to resources mentioned in this show:

http://veronicasagastume.com/resources/

http://bit.ly/JumboBundleIntro

Get episode show notes here:

www.veronicasagastume.com/episode11

Connect with me on your fav social platform.  Right now, mine are

https://www.facebook.com/SuccessfulConsultants/

https://www.instagram.com/veronicalsagastume/