TOP MARKETING TRENDS FOR REAL ESTATE AGENTS IN 2025 EPISODE
Ready to stay ahead in 2025? In this episode of The Real Estate Edit Podcast, Tara dives into the top real estate marketing trends for the year. From hyper-personalization and community-building to the rise of AI and longer-form content, Tara shares actionable tips and strategies to help you grow your business, stand out in your market, and attract your dream clients.
Personalization is Everything: Learn how to tailor your marketing to connect with clients on a deeper level.
Community is King: Discover how building connections in your local area can set you apart.
AI for Real Estate: Explore how automation tools can simplify lead generation and follow-ups.
Longer-Form Content Makes a Comeback: Balance short-form and in-depth content to engage your audience.
Shift from Educating to Selling Services: Position yourself as the solution, not just an educator.
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Blog post: 2025 Real Estate Marketing Predictions
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Tara Krach is a Charleston-based real estate agent, CEO of The Real Estate Edit, and marketing coach helping agents build thriving, sustainable businesses. With a community of over 75,000 agents and over 10 years of coaching experience, Tara provides proven strategies to help you scale with ease.
0:00 – Welcome and introduction to the 2025 trends.
1:30 – Why personalization will dominate in 2025.
4:00 – The power of community-focused marketing.
6:30 – Balancing short-form and long-form content.
9:00 – Leveraging AI to simplify lead generation.
11:30 – Shifting from education to selling services.
13:30 – Final thoughts and how to take action.
