The Reality of Vanity Hires with Greg Toroosian of Elevate Hire

“We really need to hire a person from xyz company and they need to be from a top tier school.” Words that make every recruiting professional cringe. 

This criteria is the perfect storm for making the worst hire of your career. The Truth is, Your ego WANTS these things but the business needs a person with the RIGHT DNA to fuel company growth. 

Our guest today: Greg Toroosian, Founder & Managing Director of Elevate Hire

Having worked for startups, globally recognized brands, and recruiting agencies, he brings a unique perspective, a fresh sense of understanding, and an elevated level of service to his clients.

He previously held the roles of Recruiting Manager for Virgin Hyperloop and Director of Talent Acquisition for Sweetgreen. Greg believes that recruiting and retaining talent is key to having a successful company.

Today we discuss:

Setting expectations of what you can REALLY hire

How to hire what you can Really hire

There are 2 ways to hire A-level talent 

Pay for them

Be the solution to their career wounds

Challenge today?

Overall value proposition

Competitive market

Hard to find or in demand roles

Stage of growth

Disconnect on what the market really is

budget

Clarity on what you are actually hiring for and why

Coming back to earth on what is really needed

Why is this important to the company?

Impact time to hire

Help to hire the right people 

Think through their recruiting strategy

Help with financial planning

How do we build into your company?

Build your value proposition

What is it to your employees

Cultural element

How to communicate you culture

Honest and open about What your culture really is

Allow people to opt in/opt out

Business element

What the work is

Product/ service

Social good, clean energy, industry

Clear about how it is different from their competitors

Personal/Professional element

What’s in it for me?

What will I learn?

What will this do for my career?

Clarity On what needs to be done

What really needs to be done?

First hire??? Now what?

Clarity helps to target the right people, industries, competitors

Gain clarity on what success looks like for this role

Understanding the competitive market

Clarity on what you are hiring for and why

Common complexity of what is being built

Reality check on what you NEED to be paying this person

Who else you are in competition with for that person

Solutions if the role cant flex

If the person you need is unhirable?

Competition, salary, location, level of skill, small pool

Training & molding a person intro the role

Contractor, fully remote, 

Key Takeaways:

Craft and solidify your EVP - at least for your company. Use the cultural, business, professional buckets to help.

Be mindful of the market you’re hiring in and self aware of your company's positioning.

If hiring the people you want or the way you want aren’t currently realistic, then consider creative ways of making your offering more attractive or creative ways of getting the work done.

Guest Links:

LinkedIn:  Greg Toroosian

Website:  Elevate Hire

Twitter:  Toroosian

Email: [email protected]

This show is proudly sponsored by Criteria Corp