Do you ever see a commercial or hear a certain song that reminds you of your childhood? Nostalgia  is a powerful emotion, and when applied to marketing, it allows you to invoke feelings within your audience. This video discusses creating nostalgia in the customer experience, environment, or messaging. These tactics are commonly seen in big commercials like Super Bowl ads, but we discuss a more recent successful use in this video. 

The new Super Mario Bros movie just crossed a billion in sales. People were craving a sense of childhood and reminiscing on the good ole days. The Super Mario Bros movie takes people back to when they were younger and makes them feel happy; these feelings  influence people to buy. 

Not just big corporations use nostalgia; small businesses can also incorporate it into their marketing by creating a unique customer experience or environment. Watch this video to learn about nostalgic marketing and to look at some examples.Show less

Find us on your favorite social media network for marketing insights, tips, and tricks at https://signup.marketingbox.com/learn