The Consulting Offer Blueprint: Strategy, Cases & MBB-Level Thinking

The Recruiting Playbook: Mass Produce Your Cover Letters (Without Sounding Generic)


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Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers.

==============================================Writing 40–50 unique cover letters manually is a waste of time.

But copying and pasting the same generic letter will get you rejected.

In this episode, we break down how to mass produce high-quality consulting cover letters using the “Frankenstein method” — modular writing that scales without sacrificing precision.

We cover:

• Why writing from scratch every time is inefficient
• How to build “Lego block” paragraphs
• The difference between tailoring and rewriting
• How to customize for firm culture and practice area
• Avoiding generic AI-generated cover letters
• Saving hours while increasing application volume

Consulting recruiting is a numbers game.

If you want to apply to 40–50 firms, your system needs to be scalable.

This episode shows you how.

I’m Ian Glennon — ex-BCG consultant (8/8 interviews), 5,000+ coaching sessions delivered, and 500+ candidates guided to offers across MBB and Tier-2 firms.

If you want structured preparation beyond resumes and cover letters:

🎯 Full 360° Consulting Recruiting Course
https://customcasecoach.com/

🧠 BCG Casey Chatbot Practice Tests
https://www.joinleland.com/coach/ian-g/p/master-the-bcg-casey-chatbot-5-practice-tests-modeled-on-real-bcg-tests

📍 1:1 Coaching
Leland: https://www.joinleland.com/coach/ian-g
PrepLounge: https://www.preplounge.com/en/case-coach/profile/228116
MConsultingPrep: https://mconsultingprep.com/coaching/21852

🎥 YouTube Mock Cases & Strategy
https://www.youtube.com/@Coach_IanGlennon

🔗 Connect on LinkedIn
https://www.linkedin.com/in/ianglennon/


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The Consulting Offer Blueprint: Strategy, Cases & MBB-Level ThinkingBy Custom Case Coach | Ian Glennon