In this episode of Why Restaurants Fail, Garrett Lang exposes the real reason most restaurants close their doors — not bad food, but a lack of customer loyalty. He breaks down how even great restaurants lose guests after the first visit and shares proven strategies to keep them coming back.

From John Taffer’s Red Napkin Strategy to new tech-driven tools like Plate Rate, Garrett shows how to turn first-time diners into loyal, repeat customers — without killing your margins with discounts. Discover how just a 5% boost in retention can skyrocket profits by 75%, and why loyalty isn’t just good business — it’s survival.

Learn more and grab your free Menu for Success at WhyRestaurantsFailPodcast.com