One highly underrated, but crucial aspect of videography is movement style. Movement brings the viewer into the scene and guides them where you need them to be. This week we sit down with RedFox's Steadicam Op. Paul, to learn more about the history and utilization of the Steadicam and Gimbal, as well as how and when we use these alternative forms of movement.

Getting in front of the camera can be scary, whether you're used to public speaking or not. For many of the businesses we work with, hiring talent isn't an option so we need to make sure whoever is on camera looks and feels confident for the shoot. Sit down Bryce and Faye to hear how we help whoever is in front of the camera to look and perform their best.

#videomarketing #contentmarketing # videostrategy

Bryce and Paul sit down to discuss, "What are some common assumptions our clients make about production?" This episode is great for marketing directors who are interested in making videos, and need a birds eye view of what to expect. 

Live Streams have becoming increasingly popular recently, especially when there are grouping or travel restrictions. We've had more and more clients contacting us about utilizing a live stream for their events during this time. Bryce and Faye sit down to discuss what the 3 types are and how/when we prescribe them for customers. We also spend some time explaining what Bumper Videos are and how they can be utilized best in a video marketing campaign. 

This week Bryce and Faye sit down to walk through the fundamental differences between using story-centric and hype-focused approaches in your video marketing. Check out the video episode on our YouTube channel! 

In this week's RedFox Podcast episode, Faye and Bryce break down the importance and fundamentals of designating a target market for your video marketing content. 

One question we often get is, "how long will my videos last?" or "How often do I need to update my video content?" We sat down with Faye, Paul and Bryce to discuss a few different types of video, and how long they can live on your website or social media platform. We discuss Evergreen content, campaign content, and social media content and how to get the most from your video along the way.

Often overlooked, but always useful. Regardless of your industry, the testimonial video is often one of the most important videos in your toolbox.

Bryce and Faye discuss professionally shot video vs. iPhone shot video. Do you have to go professional, or can you do it on your own with your smartphone?

#iphonevideo #provideo #videostrategy

Join us as we discuss how video can help you stay alive and help you encourage your consumers and build brand trust along the way! We are taking our social-distancing time and focusing on our internal media including this podcast! We want to encourage other Louisville businesses to stay strong through all of this, and we think one of the best ways to do so is through video and video marketing.