In this episode I basically announce that I’m back!!! I talked about the failure of the project I was documenting earlier in the year and what I plan to do next. I hope you enjoy it!

In this episode I gave an update on what I’m working on and what I’m doing to find that glimmer of hope I need so badly right now!

The essence of testing and optimizing is to let the market lead you to success — to let the market help you build out your campaign over time. I talked about this in today’s episode, as I gave updates on my project.

In this episode I give update on the state of things with my launch. I translated the data I’ve collected into a story and then decided my next steps. Very informed next steps!

I finally launched and my ad was approved earlier today. It’s too early to start looking at the stats, but I shared some things I’ve noticed. I also discussed how I approach monitoring my data and determining when to do fixes. I hope you enjoy this episode.

It’s launch-o’clock. Yayyyy!! 🕺🏾 In this launch-day (hopefully) episode, I talk about the type of content I use at the top of my funnel to attract my dream clients/customers into my world. Enjoy! Btw, I meant *5th March 2023 (not January) 🤦🏾‍♂️😅

Honestly, some things are not worth the money we try to save on them. Tech has been my major bane in this project. Today should’ve been the day I hold my event but I haven’t even launched! 😞

In this episode I talk about my MarTech stack and how they are helping me achieve my goals. Don’t know what MarTech means? Listen to find out.

“Guard your heart/mind with all diligence!” That’s great advice. Be careful who you discuss your business with. The worst thing that can happen to you as a business owner in pursuit of success is for your mindset to take some beating. I share my story in this episode!

We all know that an irresistible offer is one vital element of a successful campaign, but what really makes an irresistible offer? In this episode I run you through my offer and I’m wondering whether it’s irresistible or is an overkill.