The Resource

The Resource

By Priscilla PetersBusinessMarketing
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The Resource episodes

  • Episode #18: Unpacking the Fall 2024 Truck Driver Survey

    Truck Driver Survey results are here! Join Scott & Priscilla as they unpack some results of the Fall 2024 Truck Driver Survey. With insights straight from truck drivers across the country, these survey results provide valuable data for carriers and anyone interested in recruiting and retaining drivers. You don't want to miss this one!

    Show Notes:

    • Recruiting & Retention Conference 2025
    • Q3 Recruiting & Retention Data Download
    • Fall Truck Driver Survey
    • Fleet Intel

    Email Us:

    46 min
  • Episode #17: Defining Workplace Culture, Building Trust with Drivers, and Coffee Crisp Breaks

    We're pulling back the curtain to give you a sneak peek into Eric Termuende's keynote at the upcoming Recruitment & Retention Conference with this podcast exclusive. Eric, a renowned author and global speaker, dives deep into one of the trucking industry's biggest challenges—driver retention—highlighting the critical roles of trust and culture. Don't miss this preview from one of the most forward-thinking minds in workforce culture!

    Show Notes:

    • Recruiting & Retention Conference 2025
    • Q3 Data Download
    • Eric Termuende
    • Canada – Coffee Crisps

    Email Us:

    40 min
  • Episode #16: Funding for Driver Training, the Next Generation of Drivers, and Driver Shortage Myth-busters

    On this episode of The REsource, join hosts Priscilla and Scott as they sit down with Andy Poliakoff, Executive Director of the Commercial Vehicle Training Association. They explore crucial topics such as workforce funding, driver training, and the future of trucking. Plus, we tackle some driver shortage myths and get a preview of the upcoming CVTA Fall Conference. Buckle up for this conversation!

    Show Notes:

    Recruiting & Retention Conference 2025

    How the Election Year Impacts Recruitment Advertising

    Turnover Cost Per Loss Gallup Study

    We are the World Netflix Documentary

    CVTA Fall Conference

    Email Us:

    [email protected]

    [email protected]

    [email protected]

    49 min
  • Episode #15: From the Frontlines: Leadership, Navigating Driver Recruiting Challenges & the Best Karaoke Song Choice

    Join us on The REsource as we sit down with Jenny Abernathy, Chief People Officer at CRST, a powerhouse in transportation and logistics. As a key leader for one of the nation's largest privately held transportation companies, Jenny is on the frontlines of recruiting and retention. In this episode, she shares the victories and challenges of 2024 so far, insights into emerging retention trends, and how CRST is using technology to stay ahead in recruiting and retention. Plus, as a key leader in the ATA's Women in Motion program, Jenny highlights efforts to empower women in trucking. Don't miss this insightful conversation with one of the industry's most influential leaders!

    Show Notes:

    • Noah Lyles wins 100m in a PHOTO FINISH
    • Q2 2024 Data Download
    • Case Study: The Impact of Technology on Getting More Full Applications Faster
    • ATA's Women in Motion
    • Staying Ahead Requires a Tech-Forward Approach

    Email Us:

    40 min
  • Episode #14: The Inside Track with ATA Chairman & Industry Leader Andrew Boyle

    Tune into this special episode as we sit down with Andrew Boyle, Co-President of Boyle Transportation and Chairman of the American Trucking Associations (ATA). This episode is a goldmine for industry recruiters and leaders as Andrew provides an insider's perspective on the trucking industry and future initiatives. With an eye on the upcoming elections, learn how potential policy changes could impact the trucking landscape and your recruitment strategies. Andrew shares insights on national truck parking shortages, the impactful new "Nothing Without Trucking" campaign, and his predictions for the future of electric trucks in the industry.

    Show Notes:

    • Andrew's Speech when inducted into ATA
    • Warren Zevon's Final "Late Show" Appearance with Letterman
    • Hoosiers
    • ATA's 'Nothing Without Trucking' Campaign
    • Spring 2024 Truck Driver Survey
    • Andrew's Testimony in front of the United States Senate about Electric Trucks
    43 min
  • Episode #13: What Are Truck Driver Opinions Today? Insight & Takeaways from Our Spring 2024 Truck Driver Survey

    Join us for Episode 13 of The Resource Podcast as we explore the Spring 2024 Truck Driver Survey results. With insights straight from truck drivers across the country, these survey results provide valuable data for carriers and anyone interested in recruiting and retaining drivers. Learn about their optimism regarding the freight market, their views on electric trucks, and the key factors influencing their employment decisions. Don't miss this episode if you want to make informed decisions that can positively impact your team and business!

    Show Notes:

    • Spring 2024 Truck Driver Survey
    • The Resource Podcast Episode - Bruce Pearl Episode #2
    • The Resource Podcast Episode - Rob Reich Episode #12
    • Show Sponsor – Driver.Jobs
    43 min
  • Episode #12: Schneider's Drive Forward: Electrics & Autonomics

    Join us for a captivating episode of The Resource as we sit down with Rob Reich, Executive Vice President and Chief Administrative Officer at Schneider. Together, we reflect on the current economic climate in trucking today, Schneider's monumental achievement of reaching one million miles with their electric fleet, and how the industry can better compete for talent in the future. We'll also explore the exciting advancements in self-driving truck technology and Rob's view on what the outlook is for the impact on recruiting and retaining drivers. Don't miss this exclusive conversation!

    Show Notes:

    • Taylor Swift gives tour truck drivers $100,000 bonuses
    • Jersey Mikes - #13 – The Original Italian
    • Marvel
    • Q1 2024 Driver Recruiting & Retention Data Download
    • Schneider's Freightliner Electric Fleet Reach 1 Million Mile Mark
    48 min
  • Episode #11: AI at the Wheel: Unlocking AI's Potential in Truck Driver Recruiting

    Buckle up for an electrifying episode as Lance Britton, Director of Innovation at Conversion Interactive Agency, sparks excitement about the role of AI in truck driver recruitment and retention! Our interview with Lance explores how AI is streamlining recruitment processes, from predictive analytics to candidate matching algorithms. He also addresses ethical considerations and the importance of responsible AI use. Tune in to discover how AI is reshaping the future of truck driver recruitment.

    Show Notes:

    • Razorbacks New Head Basketball Coach - John Calipari
    • Lance Britton
    • Is a hamburger a sandwich?
    • Christmas Vacation
    • Waze App
    • Ostrich Running
    • Lead Assist
    • ChatGPT
    • Case Study: Cutting Off Recruitment Marketing When Freight Slows Down in RISKY
    • Q4 2023 Data Download
    48 min
  • Episode #10: Exclusive Conversations From Industry Insiders At The Recruitment & Retention Conference

    Join us for an insightful episode as we sit down with industry experts for an exclusive discussion on the latest trends and information in driver recruiting and retention. In this episode of The Resource Podcast, we're dialing up some great conversations we had with industry experts on site at the 2024 Recruitment & Retention Conference. These guests provide invaluable insight into today's recruiting landscape, what recruiting and retention leaders should be focused on, and Scott tells hunting stories with President of Ten4 Recruiting, Matt Beach. Tune in for this fun and informative discussion!

    Show Notes

    • Truck Drivers USA
    • Lori Furnell, President, Truck Drivers USA
    • Ten4 Recruiting
    • Matt Beach, President, Ten4 Recruiting
    • "Are We There Yet?" Podcast
    • Grant Harrell, Host of "Are We There Yet?" Podcast
    • The Truckin' Genius Podcast
    • Craig Ferguson, President of Recruiting Operations, Transforce
    • Email Priscilla Peters
    • Email Scott Dismuke
    58 min
  • Episode #9: "Unlocking Insights: The 2023 Driver Recruiting & Retention Annual Report"

    Get ready to dive into the latest insights from our 2023 Driver Recruiting & Retention Annual Report! In this episode of The Resource Podcast, we're unpacking the collaborative efforts of Conversion Interactive Agency and People. Data. Analytics. (PDA), as they meticulously tracked the evolving trends amidst a challenging economic landscape. From innovative marketing strategies that attracted top talent to the persistent challenges of compensation issues, we explore how carriers navigated through the highs and lows of the past year. Join us as we delve into the strategies that fueled success, the lessons learned, and what lies ahead for the industry in 2024. Tune in for a friendly, fun, and insightful discussion on how collaboration, innovation, and adaptability are shaping the future of recruiting in transportation.

    Show Notes:

    • 2023 Driver Recruiting & Retention Annual Report
    • Lead Assist
    • Email Priscilla Peters
    • Email Scott Dismuke

    58 min

About The Resource

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The REsource is the destination for everything you need to know about the latest data, trends, and insights propelling employer brands to recruit smarter and retain better. Hosted by Priscilla Peters…