The Restoration Success Show

Getting restoration leads but struggling to turn them into booked jobs? Missed calls, slow responses, and inconsistent follow-up could be costing your restoration company business.

In this episode of the Restoration Success Show, Jamie Randall, founder and CEO of Restoration Marketing Group, explains how to improve restoration lead conversion—from the first phone call, text, email, or website chat to the booked appointment and signed job.

You'll learn:

• How to respond faster to urgent water damage and other restoration inquiries

• What your team should capture on every qualified call

• How to reduce missed calls and unnecessary callbacks

• Where automation and AI can support your team

• How to organize lead conversations, estimates, and follow-up in a CRM

• Which booking and closing metrics reveal where opportunities are being lost

Jamie also walks through a hypothetical example showing how a better appointment booking rate can produce more jobs from the same number of qualified leads.

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube:   

 / @restorationmarketinggroup6264  

Facebook:  

 / restorationmarketingnow  

Instagram:  

 / restoration_marketing_group  

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

Google Local Services Ads (LSA) are changing in 2026. Is your restoration company ready for 2027?

Jamie Randall, Founder and CEO of Restoration Marketing Group, explains the move toward managing LSA inside Google Ads and what restoration and home service businesses should review as their accounts transition.

He also breaks down the everyday factors that influence results: bidding, reviews, profile quality, service areas, responsiveness, and turning incoming leads into booked jobs.

Jamie shares a partner-account example involving approximately $215,000 in annual LSA spend, nearly 1,000 leads, and a reported average lead cost of $216. He explains why the company’s market, reconstruction services, and ability to handle calls mattered to its growth strategy.

In this episode, you’ll learn:

• What Jamie is seeing as LSA accounts move into Google Ads

• Why a low lead-cost target can restrict opportunities

• How reviews and profile quality influence competitiveness

• Why unanswered calls and messages can undermine performance

• What to review in your service areas and job types

• Why account status and verification notices need attention

• How to evaluate lead costs alongside booked jobs and revenue

• How LSA works with your website, Google Business Profile, and other marketing

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

Your restoration website could be costing you leads—even when people already know your name. Jamie Randall, Founder and CEO of Restoration Marketing Group, explains the website problems that make potential customers leave without calling.

In this solo episode of the Restoration Success Show, Jamie breaks down what a restoration website needs to get found, build trust, and turn visitors into qualified inquiries. He covers service pages, local SEO, mobile usability, Google Ads landing pages, and how your website supports AI search visibility.

Jamie also shares a client-reported $2.16 million project that originated through a website inquiry, along with an example of a contractor who lost a referral opportunity because the customer could not verify the business online.

In this episode, you’ll learn:

• The five jobs your restoration website needs to do

• Why your website affects referrals as well as online leads

• What belongs on your service and location pages

• How real project photos, reviews, and credentials build trust

• Why service-specific landing pages can improve paid campaign performance

• How to make calling, messaging, and requesting help easier

• What SEO and AI search visibility have in common

• How to review your website for problems that could be costing you jobs

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

Should your restoration company hire a sales rep or invest in digital marketing first? Jamie Randall sits down with Nate Cisney, Partner at Restoration Made Simple Consulting, to break down the costs, tradeoffs, and mistakes that can keep restoration businesses from growing.

Nate shares lessons from building and selling his own restoration company and helping owners develop their sales teams. Together, he and Jamie explain how to choose lead sources your business can support—and turn more of those opportunities into booked jobs.

In this episode, you’ll learn:

• What a restoration sales rep can cost beyond their base salary

• Why relying on one lead source leaves your business exposed

• How Google Local Services Ads, SEO, and referral relationships work together

• Why your website matters—even when customers come through referrals

• How missed calls, scheduling problems, and weak follow-up waste qualified leads

• What to measure before increasing your marketing budget

• Where AI search visibility fits into your restoration marketing strategy

If you own a water damage, fire restoration, or mold remediation company, this conversation will help you evaluate your next growth investment.

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

If your restoration company feels like it's riding a roller coaster of busy seasons and slow months, you're not alone.

In this episode of the Restoration Success Show, Jamie Randall explains why so many restoration businesses struggle with unpredictable growth and what successful companies do differently to create a steady pipeline of leads and jobs. Instead of relying on storms, referrals, or luck, learn how to build systems that generate predictable revenue year-round.

In this episode you'll learn:

-Why restoration growth feels so unpredictable

-The dangers of relying only on referrals and storms

-The "Fishing Pole" strategy for generating consistent leads

-How Google, SEO, AEO, AI, referrals, and partnerships work together

-Why speed-to-lead dramatically impacts conversions

-The systems every restoration company needs to scale

-How to create predictable revenue instead of hoping for the next big storm

Whether you're trying to reach your first million dollars or scale to $5M, $10M, or beyond, these strategies will help you build a restoration business that grows consistently—not just when disaster strikes.

____________________________________________________________________

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

If you're running Google Ads for your restoration company but not getting consistent jobs… you're not alone.

In this webinar, we break down why PPC fails for most restoration companies—and what actually needs to happen to make it work in 2026.

Most companies think they have an ads problem.

In reality… they have a system problem.

Inside this training, you’ll learn:

-Why your PPC campaigns aren’t converting into real jobs

-The biggest mistakes draining your ad budget

-How to turn clicks into calls (and calls into revenue)

-What a high-performing PPC system actually looks like

-Why budget, targeting, and follow-up matter more than you think

We also share real examples of restoration companies generating $25K–$200K+ jobs from PPC and what separates those results from campaigns that fail.

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

If you're a restoration company owner looking for more leads, this episode breaks down what the actual data from 2025 reveals about marketing performance across the U.S. and Canada.

In this solo episode of the Restoration Success Show, Jamie Randall shares insights from a large-scale audit of restoration companies to uncover what is actually driving lead volume, market visibility, and revenue growth.

Instead of opinions or theory, this episode looks at thousands of real jobs and marketing data points to identify the patterns separating high-growth restoration companies from everyone else.

In this episode you'll learn:

-Why review volume matters more than a perfect 5-star rating

-The review benchmarks where lead volume starts to spike

-Why full-stack marketing (organic + paid) drives the most growth

-How Google Business Profile, PPC, and Local Service Ads work together

-Why mid-tier markets sometimes outperform major cities

-The biggest marketing myths in the restoration industry

-How top restoration companies scale to $10M+ and beyond

You'll also hear the real story behind a client that increased lead volume by 3,800% in one year simply by focusing on review acquisition.

If you want to grow your restoration company in 2026 and beyond, this episode breaks down the data-backed marketing strategies that are actually working right now.

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

Want more exclusive, high-intent leads from Google without paying per click? In this webinar, Jamie (Founder & CEO, Restoration Marketing Group) breaks down a practical Google Business Profile (GBP / formerly Google My Business, GMB) playbook for damage restoration companies looking to rank in the Google Map Pack and drive more calls for water, fire, and mold jobs.

You’ll learn what’s working in 2026 to expand your ranking radius, improve visibility, and increase conversions—without spammy tactics that can hurt your profile.

What we cover:

•How the Map Pack works: Relevance • Proximity • Prominence

•The #1 “silent killer” mistake: incorrect business hours (especially if you’re 24/7)

•How reviews impact rankings + conversions (and what to do if you have bad ones)

•How to get better reviews (without keyword-stuffing) + how often you should aim for

•Why NAP consistency (Name/Address/Phone) and citations matter

•What photos/videos Google (and AI) want to see: real jobs, real team, real proof

•Category setup: primary + secondary categories for restoration

•GBP posting cadence (the “mini-blog” strategy) and what to post

•How SEO supports GBP (location pages, case studies, backlinks/PR, and more)

•How AI search platforms are using your GBP and website for trust signals

If you’re in the restoration industry (or any home service business), your online reputation is everything. Don’t ignore it—leverage it!

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

In this episode of The Restoration Success Show, we sit down with Leighton Healy, CEO of KnowHow, to break down one of the biggest challenges facing restoration companies today:

👉 How do you scale operations, train staff faster, and maintain consistency — without burning out leadership or losing quality?

Leighton has led teams from 25 to over 5,000 service professionals and shares real-world insights on:

Why most restoration companies struggle to scale profitably

How poor internal communication leads to bad customer reviews

The hidden cost of slow onboarding and high technician turnover

How AI-powered training tools are replacing outdated ops binders

Why multilingual, mobile-first training is now a competitive advantage

How better operations unlock stronger sales, marketing, and retention

With over 65% of new restoration workers entering the industry without prior experience, this conversation dives deep into how modern restoration businesses can:

✔ Reduce turnover

✔ Accelerate onboarding from months to days

✔ Improve technician confidence and job satisfaction

✔ Deliver consistent results across teams, languages, and locations

Whether you’re a restoration company owner, operator, project manager, or ops leader, this episode is packed with practical insights you can apply immediately.

🔗 Learn More About KnowHow

🌐 Website: https://www.tryknowhow.com

🔔 Subscribe for more marketing strategies that will help you scale your business!

💬 Drop a comment below—how are you using reviews to grow your business?

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: / @restorationmarketinggroup6264

Facebook: / restorationmarketingnow

Instagram: / restoration_marketing_group

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationma...

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE WORKBOOK HERE https://drive.google.com/file/d/1SRd6rc58nmuIX_-NK33zp-3ZrB7h3ux-/view?usp=drive_link

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

On this episode of the Restoration Success Show, Philip Rosebrook (Business Mentors) breaks down the #1 trait separating winning restoration companies from the rest (hint: it’s leadership), how to stop running reactively, and what to do when claims are down and costs are up. We dig into EOS, DISC/Kolbe, cash-flow/collections that actually get you paid, TPAs (pros/cons), and why private equity values digital leads so highly.

You’ll learn:

The leadership habits that drive growth (and how to build them)

How to move from reactive chaos to a 90-day execution rhythm

Profit protection: budgeting jobs, finishing fast, and billing in 24–48 hours

TPAs vs. non-TPA lanes—and picking a lane you can win

Why PE pays a premium for SEO/direct leads (and how to leverage that)

Vertical/referral playbooks for plumbers, property managers, schools, healthcare & more

✨ If you’re a restoration contractor, small business leader, or marketing pro, this video is for you. You’ll laugh, you’ll learn, and you might even rethink how you handle chaos inside your company.

👉 Don’t miss the next episode — subscribe to the Restoration Success Show for more insights, strategies, and behind-the-scenes fun from RMG.

📌 Free Workbook: https://drive.google.com/file/d/1Zws0qOArJisB0iGvXZsDgzClNE8k_qza/view?usp=drive_link

Subscribe for more insights on restoration marketing, growth strategies, and industry trends.

Follow Restoration Marketing Group:

Website: https://the-rmg.com/

YouTube: https://www.youtube.com/@restorationmarketinggroup6264

Facebook: https://www.facebook.com/restorationmarketingnow/

Instagram: https://www.instagram.com/restoration_marketing_group/

LinkedIn: www.linkedin.com/company/restoration-marketing-group

TikTok: https://www.tiktok.com/@restorationmarketing1?is_from_webapp=1&sender_device=pc

Hear from our clients:

https://the-rmg.com/testimonials/

Grab your FREE CHECKLIST HERE https://go.the-rmg.com/checklist

Listen to our podcast The Restoration Success Show https://the-rmg.com/podcast/

WORK WITH US - book a discovery call here https://the-rmg.com/schedule

For Podcast inquiries, email [email protected]

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