Have you ever tried to change something about yourself (a habit, a thought pattern, a belief) and felt motivated, did the work, and then a few weeks later found yourself right back where you started?

In this solo episode, I'm breaking down the real science behind why change doesn't stick, and what it actually takes to build a new neural pathway that lasts. Spoiler: it has nothing to do with willpower, and everything to do with understanding how your brain actually works.

In this episode, we talk about:

✨ Neuroplasticity, and why your brain can form new pathways at any age, no matter how "set in your ways" you feel

✨ Why old beliefs and habits don't disappear when you try to change - you're building a new pathway alongside the old one, and the old one has years of practice working against you

✨ The two things you actually need to build a new belief, in this exact order: emotion first, then repetition

✨ Why a flat, logical "I should think better about myself" will never be enough to get your brain on board, and what kind of emotional connection actually works

✨ The truth about the famous "21 days to build a habit" myth - where it actually came from (hint: it has nothing to do with science), and what the real research says

✨ Why so many people quit right before the new habit was about to stick

If you've ever felt like change "just isn't for you," this episode will completely shift how you think about that.

Connect with me:Instagram: @vandercreativeco and @itsjamievande

In this episode of The Rewrite, I'm sitting down with Emma Tessler (founder and CEO of Ninety Five Media) for a conversation that is equal parts business strategy and real talk about what it actually means to build something you love without losing yourself in the process.

Emma's story is one of unexpected pivots, quiet hustle, and bold leaps. From studying interior design at the Fashion Institute of Technology in Manhattan, to discovering Instagram marketing as a college intern, to spending five years secretly building her agency on the side before going all in during the pandemic - Emma has learned that the path rarely looks the way you planned, and that's exactly the point.

In this episode, we talk about:

✨ How Emma accidentally discovered social media marketing as an intern in 2015, and never looked back

✨ Why she secretly built Ninety Five Media for five years without telling anyone, blocking everyone she knew on Instagram so she could show up as the brand she envisioned

✨ The identity shift that came with leaving Manhattan, her corporate job, and the life she thought she was supposed to have - all at once

✨ What the transition from solo freelancer to agency owner really looks like (including the scary moment clients found out it wasn't just her doing the work)

✨ How AI is reshaping the social media industry right now, and why Emma sees it as an opportunity, not a threat

✨ The book that's currently shifting how she thinks about work, life, and what it means to actually enjoy what you've built

✨ Why scaling bigger isn't always the goal, and what happens when you start scaling your life instead

This one is for every entrepreneur who has worked so hard to get somewhere and then realized they forgot to enjoy the journey along the way.

🔗 Connect with Emma on Instagram: @ninety.five.media🌐 Visit: ninetyfivemedia.co💼 LinkedIn: Emma Tessler | Ninety Five Media

Have you ever caught yourself saying, "I'll do it when things calm down"? Or "I'll start when I feel ready"?

In this solo episode, I'm calling out one of the sneakiest ways we keep ourselves stuck - the "I'll do it when" trap. It sounds reasonable. It even feels smart, like you're being strategic, waiting for the right moment. But here's the truth: there is always another when.

The moment never magically clears. Life doesn't pause to give you the perfect conditions to finally begin. And in the meantime? The thing you keep waiting to do just sits there.

In this episode, we talk about:

✨ Why "I'll do it when" feels like good timing, but is usually just avoidance in disguise

✨ What your brain is actually doing when it convinces you to wait (and why it's totally predictable)

✨ Why clarity, confidence, and readiness don't show up before you start - they show up because you started

✨ The simple mindset shift that helps you interrupt the waiting and just begin

✨ The ten-minute timer trick that changed everything, and why it works

This one is short, honest, and exactly what you need to hear if there's something sitting in your life that you've been putting off. You don't have to start perfectly. You just have to start.

In this episode of The Rewrite, I'm sitting down with Jaclyn Shaw (spiritual mentor, best-selling author, and sought-after speaker) for a conversation that goes straight to the soul of what it means to own your voice, trust your truth, and build a business that is unapologetically, fully you.

Jaclyn's story is one of divine orchestration, hard pivots, and hard-won conviction. From running a high-end children's clothing boutique in downtown Toronto, to stumbling into the online coaching world, to building a multimillion-dollar brand with her best friend (only to watch it nearly unravel the moment they stopped being themselves) Jaclyn has lived the very message she teaches.

In this episode, we talk about:

✨ Jaclyn's "spiritual smackdown" - the pivotal moment that changed the trajectory of her entire life and business

✨ How her first year in business brought in $358K by just being herself, and how following "the rules" dropped that to $128K the very next year

✨ The moment she stopped hiding her faith and let God into her business, and what happened to her income when she did

✨ Why she refused to dilute her voice when a well-known spiritual mentor told her to remove "shameful" chapters from her memoir, and how that boundary became the most powerful part of the book

✨ What it really means to stop betraying yourself, even when staying comfortable would be easier

✨ Her next big rewrite - stepping fully into her own brand, her own voice, and her own mission for the first time

Jaclyn's conviction is contagious. Her honesty is refreshing. And this conversation? It will make you think twice about every place you've been playing small.

📖 Grab Jaclyn's book Spiritual Smackdown on Amazon Canada or Amazon USA

🔗 Connect with Jaclyn on Instagram: @the.jacklynshaw🌐 Visit her website: jaclynshaw.ca

This episode is a little different. I wasn't planning on recording this one, but life happens. So here we are.

My uncle passed away this week, and he was not just an uncle. He lived with us growing up. He helped raise us. He walked me down the aisle when I got married. He was really the only real father figure we had. And this loss hits hard.

I've been thinking a lot the last few days about how loss work, because it's not just about missing someone. It's about realizing how much who you are was shaped by them. I am absolutely not a stranger to grief. I've lost a lot of people throughout my relatively short life, starting with my mom. I've lost two other uncles. I've lost my grandma. And because I lost my mom so young, those other people in my life really stepped in. So all of the losses that came after her were also extremely impactful.

In this episode, I share:

• How differently you process loss depending on where you are in life: your age, your level of emotional awareness, what you understand and don't understand yet
• Why grief as a teenager is different: you don't always have the language for it, you feel it deeply but don't always know how to process it, so a lot of it just gets carried (you keep going, you figure it out as you go, but part of it stays unprocessed)
• How grief changes as you get older: there's more awareness around what the person meant to you, how they showed up, what they gave you (in some ways grief feels familiar, in other ways it hits completely differently)
• The neuroscience of loss: when someone is in your life from a young age, they become part of your normal, your environment, your sense of safety - your brain wires itself around the people who are a constant, and when they're gone, your brain has to adjust to a reality it hasn't had to adjust to before
• Why grief isn't just sadness: it's your brain trying to process the absence of something that was once a constant (there's no clean way through that, no strategy, no right way to process it)
• How grief shows up in waves: some moments feel completely normal, some hit you out of nowhere (and there's a lot of guilt that comes with that - like feeling guilty for smiling or laughing shortly after someone dies)
• Why the impact someone has on you doesn't leave when they do: the way they showed up, the way they supported you, the way they made you feel becomes part of how your brain understands the world (that part doesn't disappear)
• The reminder: even though we talk a lot on this podcast about rewriting patterns and moving forward, some things aren't meant to be rewritten - some things are meant to be felt and carried

If you've lost someone or if you're going through something like this right now, I'm sorry. There's not really a takeaway here. There's no lesson you need to extract. Just space to feel it, to remember them, to let it be messy.

Connect with me:Instagram: @vandercreativeco and @itsjamievander

In this solo episode, I'm talking about something that throws a lot of people off more than they realize: the feeling of being completely clear one day, and then the next day thinking "Oh my God, what was I even thinking?" You doubt the plan, question the direction, feel foggy, start second-guessing everything. And it's confusing because nothing actually changed - yesterday you were so clear, but internally, everything feels different.

People think clarity is something you just figure out and then you have it. But that's not how your brain works. Clarity is state dependent. And when your brain and nervous system are dysregulated, your brain prioritizes short-term safety over long-term clarity. Instead of thinking strategically, you start scanning for what feels uncertain, what might go wrong, what needs to be fixed. Your brain narrows. And when your brain narrows, your thinking narrows.

In this episode, you'll learn:

• Why clarity feels inconsistent: one day you're clear and confident, the next day you're questioning everything (and nothing externally changed)
• The truth about clarity: it's state dependent - how you feel is directly tied to the state your brain and nervous system are in
• Why a grounded brain has access to better decision-making, long-term thinking, creativity, and confidence (things feel obvious, you trust yourself, you move forward)
• How dysregulation changes everything: when you're tired, overstimulated, have 10 things on your mind, suddenly the same idea that felt brilliant yesterday now feels questionable. Not because it's wrong, but because your brain doesn't have the same capacity to process it
• Why people spiral: they think "maybe this isn't the right path, maybe I should change direction, maybe I don't know what I'm doing", and they start making decisions from a low-capacity state
• The neuroscience of dysregulation: when your brain prioritizes short-term safety over long-term clarity, you start scanning for what's uncertain, what might go wrong, what's dangerous, and your brain narrows (and when your brain narrows, your thinking narrows)
• Why you can't treat every thought as equally valid: not every version of you is thinking from the same level of clarity or regulation (the version of you that feels calm and grounded should be making decisions - not the version that's overwhelmed, tired, cranky, and trying to problem-solve from stress)
• The better question to ask: instead of "What is the right decision?" ask "What state am I in right now?", because your state is shaping your answer
• Why regulation is the first step in The Rewrite Method: without it, your brain doesn't have access to the parts it needs to think clearly
• What to do instead of constantly changing your plan: focus on stabilizing your state (step away, reset your environment, get out of your head, let your nervous system settle, then come back to the decision)
• The truth: if you're feeling confused right now, check your state first. Give yourself space, let things settle, and see if the clarity comes back before you automatically pivot (most of the time, it will)

A regulated brain sees things differently than a stressed, overwhelmed one does. If everything feels confusing right now, before changing directions, check your state. Give yourself space. Let things settle. Then see if the clarity comes back.

Connect with me:Instagram: @vandercreativeco and @itsjamievander

In this solo episode, I'm getting more personal than usual. I'm talking about some of the things I used to believe about myself - not because they were true, but because they were repeated enough. Either I was repeating them to myself internally, or I was taking things other people were saying and internalizing them, creating my own narrative in my head.

I think it matters because a lot of what we think is "just who we are" is actually something we learned really early on and never questioned. When I think back to my childhood, a few themes stand out: figuring things out on my own, being independent way too early, not always feeling fully seen or understood (I was one of five kids), and learning to read the room instead of expressing what I needed.

But one of the biggest beliefs I carried for a long time was that I was not smart. I didn't learn to read early like the other kids. I faked it for way longer than I should have. There wasn't a lot of support at home around school - no one reading me books, no bedtime stories, no one making sure I did my homework. I got pulled out of class a lot for remedial help, and while that was meant to support me, it just made me feel different. Dumb. Like everyone was looking at me.

In this episode, you'll learn:

• How childhood beliefs follow you into adulthood: figuring things out on your own, being independent too early, learning to read the room instead of expressing what you need
• Why I believed I wasn't smart for years: I didn't learn to read early, faked it for way too long, got pulled out for remedial help, and felt dumb every time
• How that belief shaped my entire life: "I'm not academic. I'm not the type of person who goes to college. That's not meant for me. I'll have a job, not a career."
• The neuroscience of why these beliefs stick: your brain wires itself based on repetition and experience - if you repeatedly feel behind or not enough, your brain builds a pattern around that and keeps running it even when your life changes
• The distinction that changes everything: "What I thought was 'this is just who I am' was actually 'this is what my brain has learned', and if it's learned, it can be updated"
• Why rewriting doesn't happen overnight: it looks like letting yourself learn without judging how long it takes, trying things you would've avoided before, trusting your thinking instead of dismissing it, allowing yourself to grow into something you didn't think was for you
• Why your brain prefers what it knows (even if what it knows isn't ideal): familiar feels safe, and when you start doing something different, your brain doesn't go "this is better", it goes "this is new" (and that's where most people stop)
• How to keep going: if you keep choosing the new response, if you give your brain new experiences to work from, it starts to update (slowly, but it does)
• Why old patterns still show up sometimes: "I still catch myself defaulting to 'I'm not smart, I'm not enough', but now I notice faster and I have a different response available"

If you've ever thought "this is just who I am" or "this is how I've always been," I want you to question that a little bit. There's a really good chance it's not who you are - it's just what you've learned. And if it was learned, it can be rewritten.

Connect with me:Instagram: @vandercreativeco and @itsjamievander

In this solo episode, I'm talking about something that's been happening in my life lately: full spring cleaning mode. Every drawer decluttered, every closet organized, getting rid of all the things. And yes, part of this was maybe to avoid doing my taxes, but there's something deeper happening here.

When there's clutter everywhere, your brain is constantly processing it. Even if you don't realize it, it's like little tabs running in the background, draining your energy. The same thing happens mentally when you've got a million things bouncing around in your brain: things you need to do, things you don't want to forget, things you keep thinking about but aren't actually acting on. All of that is mental clutter.

In this episode, you'll learn:

• Why your brain works better in an environment that feels clear, and how clutter (physical or mental) drains your energy even when you don't realize it
• Why I love a good list: not because I'm trying to be super organized or perfect, but because it gets everything out of my head and onto paper so I can stop thinking about it (it's like closing all those little tabs)
• The truth about momentum: clarity creates momentum, not perfection, not having everything figured out - just clarity (knowing what's in front of you, knowing what actually matters right now)
• Why sometimes the fastest way to get clarity is to clear something: reorganize your desk, clear your schedule, clear the mental load - just clear something
• The 15-minute tidy timer trick: if you've been feeling stuck, overwhelmed, or like you can't get moving, set a 15-minute timer and just start doing something (the momentum will carry you forward)
• How getting moving creates clarity about what the next right step is (you don't need to know the whole path - just start and the momentum will show you)

Next time you feel overwhelmed or don't know what the next right move is, just set a 15-minute timer, jot down a quick list, and get moving. The momentum will carry you forward. That's how you decide what the next right step is: by gaining clarity, by moving forward, and by just starting.

Connect with me:Instagram: @vandercreativeco and @itsjamievander

In this conversation with my friend Sharai Dawn, a boutique brand strategist and creative director who helps established entrepreneurs crystallize what they're known for and stop diluting their message, we dive into what it takes to rewrite your life when you've spent decades being told who to be. Sharai's story takes us from growing up as a Jehovah's Witness (which she describes as a high-control group, some would say a cult), to running away at 17, to ending up in another abusive family dynamic, to a nine-year marriage that escalated to physical violence - all while building a successful business and raising two daughters.

Sharai gets devastatingly honest about the moment she knew she had to leave: holding her 18-month-old daughter when her ex-husband physically attacked them both, hearing her baby scream in a way she'll never forget. She shares why it took her a year after that moment to even consider divorce (because he could name his behavior and she thought awareness meant change), how she had to leave her spiritual community when they couldn't understand the level of manipulation and danger, and why reading Necessary Endings by Dr. Henry Cloud helped her realize: sometimes things are dead or dangerous, and you need to cut them off.

In this episode, you'll learn:

• How Sharai went from one high-control group to the next
• Why COVID was the tipping point

• Why it took a year to file for divorce even after that moment
• How leaving her spiritual community was necessary for safety

• Why she had to get to a point of hopelessness before she could become fearless
• How grief from divorce mirrors grief from death
• Why boundaries transformed everything
• How the apps became an experiment
• Her business evolution

Sharai's story is a masterclass in resilience, boundaries, and reclaiming your right to write your own story. If you've ever felt like you're living someone else's expectations, or if you're in the valley right now and judging yourself for being there—this episode will remind you: you're more resilient than you realize.

Connect with Sharai:Instagram: @thesharaidawnWebsite: https://thesozostudio.com

Mentioned in this episode: Necessary Endings by Dr. Henry Cloud

In this episode, I'm talking about something a lot of people feel but don't always have the language for: the feeling of "why does this keep happening?" Maybe in one season of your life it looked like constantly overgiving in friendships - always being the one who shows up more, the one who adjusts, the one who keeps the peace instead of saying what you actually need. And then later, different people, different environment - now it's showing up in your business. You're over-delivering for clients, saying yes when you want to say no, undercharging, avoiding setting clear boundaries because you don't want to disappoint anyone.

On the surface, those look like completely different situations. But underneath? It's the same pattern. The same need to be liked, the same fear of conflict, the same belief that you have to earn your place by giving more.

In this episode, you'll learn:

• Why the same pattern keeps showing up in different situations: people-pleasing in friendships becomes over-delivering in business, holding back in relationships becomes softening your message online
• The neuroscience of why your brain recreates familiar patterns: it's constantly trying to predict what happens next using past experiences, and familiar doesn't always mean good - it just means known (and your brain prefers known over unknown)
• Why awareness alone doesn't break the pattern: you can know logically "I've done this before" and still feel pulled into it because your brain doesn't update based on awareness - it updates based on experience
• How your nervous system recognizes patterns as familiar and safer than creating something new (even if the new option is technically better), because new equals uncertain and uncertain requires more energy, attention, and regulation
• Why rewriting your life isn't just about deciding on something new - it's about walking your brain through a different process: notice the pattern, regulate your response, understand what's driving it, choose something different, and follow through enough times that your brain recognizes it as the new normal
• Why choosing differently often feels uncomfortable at first (not because it's wrong, but because it's unfamiliar), and how that discomfort is actually the proof that you're creating a different experience for your brain
• The shift that starts it all: stop reacting to what's happening and get curious about what's underneath it (what feels familiar about this? what part of me is choosing this? what belief might be sitting under this pattern?)

If you've ever felt like "I keep ending up in the same type of situation," "I keep hitting the same ceiling in my business," or "I keep falling back into the same habits", that's not random. That's a pattern your brain has learned and is continuing to run because it's more efficient that way. Once you see the pattern clearly, you're no longer fully inside of it. You're stepping outside of that loop. And that's the first step in rewriting it.

Connect with me:Instagram: @vandercreativeco and @itsjamievander