The RIDE Podcast

After a week off, The RIDE is back with 3 interviews!

First is Bryan Bennett of The Hub Project to talk about President Trump's recent McLaughlin & Associates appointment.  Then we welcome Co-Founder of Phonic AI, David Ferris to talk about his amazing new voice tool.  Lastly is Founder of Problem Child, Simon Kearney to talk about the change of research agencies.

Along the way is mrx news, polling, halftime, and two pretty special "in-closings."

We start with an interview with ThinkNow's Mario Carrasco (18:23) as he talks about multi-cultural research and the mistakes most companies make when conducting market research without the "majority minority."  Our 2nd interview is with Soapbox Sample's Jacqueline Rosales (47:04) with a deep dive into the world of cannabis research.

Also, make sure you check out this week's "in-closing" segment (1:07) as both Adam's talk about the uniqueness of working in #mrx.

The pitch this week is Carl Van Ostrand of DISQO (18:35) on to talk about how they are using passive behavior data to change their typical online sample techniques.  Our keynote is the amazing Steve Schlesinger, CEO of Schlesinger Group (46:20) to talk about leadership in innovation, his recent acquisitions, and where he sees this industry moving.

Along the way is #mrx news, Pollo Loco, and halftime includes our ideas for quarantine themed movies and TV shows (31:00).

First we have Steve Lowden of Tailor Research to talk about how he uses crowd sourcing to conduct in depth interviews. Our keynote is Jared Feldman, CEO of Canvs AI to talk about entrepreneurship, the changes he sees in the industry, and how Canvs is using empathy to get better results.

All this plus #mrx news, polling talk, a halftime show with our new favorite game "MR-Ex" and some in-closing about polling and career paths.

First, Jenn Vogel of Voxpopme comes on to pitch the video research tool and talk about the Virtual Insight Summit on May 5th and 6th (10:50). Our keynote is Priscilla McKinney of Little Bird Marketing discussing marketing in market research, social selling, and the pride of sales (37:05).

Halftime features a bracket of all-time TV Moms and what our guests expect for Mother's Day gifts.

Episode 3 features a "pitch" by Mike Page, CEO of Phebi, a voice-tech solution for market research that won the IIeX Europe Competition 2020 (16:30).  Our keynote interview is with industry exec Dan Foreman (ESOMAR, Zappi, Bakamo, Delia, etc) as we learn where he sees the industry going and advice he would give to young researchers (43:08).

Along the way is market research news, polling trends, and a halftime show that features the books, tv, movies, podcast, and music we're getting through the quarantine with.

Episode 2 is back with CEO of Samplechain, Vignesh Krishnan pitching us on his online research quality software (20:15).  Our second interview is with SVP of Product and Research at Fuel Cycle, Rick Kelly.  Rick talks about innovation in the industry, what they're doing at Fuel Cycle and his advice to people just getting into market research (44:20).  Along the way there is industry news, a polling quiz, and our halftime game: England or Alabama.

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Email for questions, comments or to be a guest at [email protected]

Welcome to The Research and Innovation Discussion Exchange! This week we welcome Charlotte Swasey of Data for Progress (18:12) and Mitch Barns the former CEO of Nielsen and current founder of Second Half Advisors (42:15).