Tiff Talks Tech

The Right Way to Use AI for Personalized Customer Experiences


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AI is transforming the way we communicate—but is it bringing us closer or pushing us further apart? In this episode of Tiff Talks Tech, I sit down with Connie Lee, Co-Founder of Reffie, to explore how businesses can use AI to create genuine, personalized connections rather than robotic interactions.

We dive into:
🔹 How to enhance your best workflows with AI to deliver personalized experiences
🔹 The risks of poorly deployed AI and how it can damage your brand
🔹 Why AI sometimes makes communication feel cold—and how to bring the human touch back
🔹 The future of AI-powered relationships and what businesses need to do now to stay ahead

If you’re in multifamily marketing, tech, or customer experience, this episode is packed with insights to help you leverage AI the right way—without losing the personal touch.

🎧 Tune in now and learn how to make AI work for you, not against you!
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Tiff Talks TechBy Tiffany De Alva