In this episode of Weird History Food, we revisit the 90s to explore one of McDonald's most notable flops --- the Arch Deluxe. Discover how a lack of understanding their target customers led to the 1996 release of the Arch Deluxe burger's downfall.
#McDonald's #ArchDeluxe #WeirdHistoryFood #90s #fastfoodhistory #marketingfailure #burgerhistory
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