Greg is a veteran, a West Point grad, and the founder of Lunar Branding—one of the leading custom merchandise branding companies in the country. He joins the podcast to share his story, rooted in generations of military service and shaped through the disciplined life of a cadet. From enduring the rigorous halls of West Point, to facing a near-paralyzing injury, to serving a tour in Afghanistan, Greg’s journey has been defined by pressure, resilience, and unwavering grit. Through it all, he learned what it means to lead with integrity and stay grounded under stress. Today, he brings that same mindset and execution to Lunar—leading with discipline, purpose, and vision. This is a story about legacy, resilience, and the bold vision of an entrepreneurial veteran. #LessonsFromAVeteran #RiseUp #MandosMen #LunarBranding #VeteranStrong