Ken Rusk is a bestselling author, entrepreneur, and blue-collar advocate. From snow-plowing teenager to founder of a landscaping and construction firm with over 200 employees, he penned Blue Collar Cash and launched the "Path to a Successful Life" course, guiding hundreds into debt-free, skills-based careers.

This episode explores the surge in demand for trades, the "perfect storm" behind shop-class cuts and labor shortages, and why hands-on training and industry partnerships matter. Discover how mapping your ideal life - home, finances, freedom - first can lead to autonomy, pride, and fulfilment in a blue-collar career.

To connect with Ken Rusk: www.kenrusk.com

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