In this explosive episode of Risk & Riches, Vishal Subharwal, CMO of HDFC Life, sits down with the brilliant founders of The Love & Cheesecake and Biggies Burger to reveal the harsh realities of entrepreneurship – the risks, struggles, and unexpected twists no one talks about!

Together they discussed, why 9-to-5 jobs weren’t for them & how they built multi-million dollar brands, the truth about the FIRST 1,000 days in business – can you survive it, how to pivot & adapt when things go south (like during COVID!) and how they took crazy food ideas & turned them into successful businesses

If you’ve ever dreamed of running your own business, THIS is the episode you need to watch before taking the leap!

Join Vishal Subharwal, CMO of HDFC Life, as he sits down with the incredible minds behind some of India’s most iconic D2C brands. In this episode, hear Disha Singh, Co-founder of Zouk, and Harsh Lal, Co-founder of The Souled Store, share their journeys of taking bold risks, building resilience, and crafting brands that resonate with millions. Dive into their stories of entrepreneurship, challenges, and financial strategies that have helped them win over Indian consumers. Don’t miss this inspiring conversation about what it takes to create and sustain success in today’s competitive landscape.