The Loudspeaker

The ROI Of PR


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The Loudspeaker co-host and Content Expert of Publicize Fraser Gilliesis interviewed by fellow co-host Sam Brake Guia. They explore the ROI of PR and how it can be measured effectively. In this episode, we cover:

  • Understanding how the results of PR can be measured
  • The different metrics used to analyze the ROI of PR
  • Examples of in-house methods created by Publicize to measure ROI
  • ...more
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    The LoudspeakerBy Publicize