The CTV Podcast

The role of TV OEMs in CTV advertising with Tony Marlow, from LG Ad Solutions.


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In episode 7 of The CTV Podcast, I am joined by Tony Marlow, Chief Marketing Officer, LG Ad Solutions.


We cover a lot of ground including:


  • The evolution of TV OEMs, and the OS's that power them.
  • Why 'streamflation' is driving FAST & AVOD growth.
  • What ACR data is, and how it works.
  • The rise of interactive TV ads.
  • The future of TV ad trading.
  • The convergence of retail media & CTV.
  • And much more...

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The CTV PodcastBy Paul Gubbins