This episode we chat with the amazing and wonderful founder (and maybe my cousin Nichole Johnson)!.
About the Wine
Immerse yourself in Lapin Rouillé Champagne. Our inaugural cuvée is made in the traditional brut style, using only hand-harvested Pinot Meunier grapes from a small single estate producer near the city of Reims in La Belle France. At Rusty Rabbit we set out to take you on a spirited journey around the world. We invite you to join us in our first steps and sips out of the warren and hop into the prestigious vineyards of Champagne, France. Lapin Rouillé Brut Champagne is the exemplary first release from the Rusty Rabbit Drinks warren. A traditional style champagne, crafted from hand-harvested Pinot Meunier grapes from Massif de Saint-Thierry, Reims. Dry with pronounced floral and red berry characters over juicy, vibrant acidity and light minerality.
Follow us down the rabbit hole to see where we pop up next.
100% Pinot Meunier champagne is celebrated for its light, dry and floral flavors. And Lapin Rouillé is no exception. Our champagne follows in the footsteps (or pawprints) of preeminent cuvées from the likes of Billecart-Salmon, Laherte and Egly-Ouriet.
About the Company
The newest premium black-owned Champagne brands in the world arrives today in the US market. Launched in the UK in December 2020, Lapin Rouillé Champagne is set to woo American champagne drinkers from this week, when it becomes available. The US launch will be limited to only 1000 bottles but will be followed later this year by its sister, a Rosé Cuvée. Lapin Rouillé is presented in a distinctive, red-wrapped bottle, showing off its inimitable gold rabbit logo. In a line-up of the world’s premium champagnes, it’s hard to miss. The brand has been brought into the world by Nichole Johnson, known as The International Bootlegger and CEO of business consultancy Rusty Rabbit International, Its French name translates as, you guessed it, Rusty Rabbit.
Significantly, Lapin Rouillé is heralded as the first (and only) female black-owned champagne in the UK and one of only two brands with this claim in Europe. And with only one female black-owned champagne brand in the USA, this elevates Johnson into a unique crowd. The Background We pay homage to Mrs. Hazel Lee Brown, the grandmother of our founder, Nichole Johnson. Hazel was born on December 28, 1929. She was the eldest of 13 children born to Oliver Small Sr. and Virgie Lee Small in Bethany, Louisiana located in Caddo Parish Louisiana.
Website: https://lapinrouille.com/products/lapin-rouille-best-champagne