📌 Episode Description

LinkedIn was built for networking—but lately, it feels more like a spam factory. In this episode, Sheldon Primus dives into the frustrating rise of copy-paste sales pitches and constant cold DMs that flood professional inboxes.

With his trademark wit and honesty, Sheldon explains why this approach destroys trust, what authentic networking really looks like, and how you can stand out by building genuine professional relationships. He also shares an update on his new coaching program (Sheldon.Coach) and why the “Know, Like, Trust” principle is still the key to successful consulting.

If you’ve ever felt bombarded on LinkedIn or wondered how to cut through the noise, this episode is for you.

💡 Key Takeaways

• Why LinkedIn is slipping from networking into spam territory.
• The “Know, Like, Trust” principle—and why it’s missing from modern pitches.
• How volume-based sales tactics hurt real connection.
• Sheldon’s experience managing 10,000+ followers (and spam overload).
• Why authentic outreach still beats automation.
• A sneak peek at the Sheldon.Coach soft launch.

In this quick but powerful episode, Sheldon Primus challenges you to identify and commit to your one big thing before the year ends. Whether you’re writing a book, securing a big client, or finally launching that new program, Sheldon shares why August through November is the critical window to focus, plan, and execute. With his own example of launching Sheldon.Coach, Sheldon guides you to set timelines, build accountability, and finish the year strong.

It’s Safe + Sound Week! This annual OSHA initiative is more than just a campaign — it's a movement to spotlight the value of workplace safety and health programs.

In this timely episode, Sheldon dives into:

• What Safe + Sound Week is and why it matters
• How you can participate as a consultant, employer, or EHS professional
• Creative ideas to engage your team or clients
• The long-term value of promoting safety culture beyond compliance

Whether you’re new to OSHA’s outreach efforts or a longtime supporter, this episode will energize you to get involved, share resources, and lead from the front.

🎧 Tune in, get inspired, and help raise awareness during Safe + Sound Week 2025!

🔗 Learn more at https://www.osha.gov/safeandsound

In this episode of the Safety Consultant with Sheldon Primus, we welcome Joseph Blackman, founder of Vitendo Training Solutions and host of the Public Works Podcast. Joseph’s story is as inspiring as it is practical: from a career reset to summiting Mount Kilimanjaro in just five days, he’s learned firsthand what it takes to persevere under pressure.

He opens up about:

• How climbing Africa’s highest peak helped him conquer self-doubt
• Building Vitendo into the go-to service for capturing startup and commissioning training for cities, utilities, and agencies
• Why the Public Works industry needs better storytelling to highlight its unsung heroes
• Tactical LinkedIn networking and lead generation strategies
• How to price and position your services based on value, not hours
• Turning training into recurring revenue with CEUs and long-term contracts

Whether you’re a safety consultant, entrepreneur, or just someone facing your own “mountain,” Joseph’s insights on resilience, relationship-building, and business growth will inspire you to keep moving forward.

Resources & Links:

• Connect with Joseph on LinkedIn: Joseph Blackman
• Visit Vitendo Training Solutions: vitendo.us
• Contact Joseph: [email protected] | (925) 628-7646

Keywords: OSHA, safety consultant, workplace safety, fine reduction, OSHA penalties, compliance, EHS, safety leadership, penalty reform, safety culture, regulatory compliance, safety podcast, informal conference, hazard abatement, OSHA FOM, field operations manual, construction safety, general industry, safety strategy, compliance officer, safety advocacy, risk management, enforcement policy, safety management, safety program funding, safety solutions, safety coaching, safety mindset, accident prevention, occupational safety

 Episode Info:

Host: Sheldon Primus

Duration: 21.97 minutes

Recorded on: August 1, 2025

Published by: SafetyConsultant.tv

🔊 Episode Description:

In this episode of the Safety Consultant Podcast, Sheldon Primus challenges the conventional wisdom around OSHA fines and compliance penalties.

Are reduced fines really just a free pass for bad actors? Or can they be reframed as part of a solution-first mindset?

Sheldon explores the practical and ethical realities of penalty reduction:

• Calls out industry hypocrisy
• Defends the role of informal conferences
• Proposes a smarter path for both regulators and professionals

This is a must-listen for anyone navigating OSHA compliance, consulting ethics, and safety leadership in 2025.

In this solo episode, Sheldon dives into the world of safety consulting proposals — those critical documents that make or break your business relationships. Whether you’re new to consulting or a seasoned pro, Sheldon shares actionable thoughts on how to position your value, avoid common mistakes, and speak directly to client pain points.

You’ll learn:

• The psychology behind proposal writing
• Why less is often more in a proposal
• How to tailor your messaging for different client types
• What to include (and what to leave out!)
• How to position yourself as a partner, not a vendor

If you're looking to elevate your pitch game and increase your close rate, this is the episode for you.

🎧 Listen now and take notes — this could change how you land your next contract!

In this episode of the Safety Consultant with Sheldon Primus podcast, Sheldon shares a focused update on OSHA activities for summer 2025. He breaks down key federal and state-level initiatives, recent enforcement patterns, and what the latest guidance means for safety consultants, internal EHS leaders, and businesses of all sizes.

What You’ll Learn:

• Major OSHA regulation updates for Summer 2025
• Upcoming inspection priorities
• How to prepare your department or clients for compliance
• Proactive tips to avoid costly penalties
• Resources to keep you up-to-date all year long

Mentioned in This Episode:

• OSHA.gov for full regulation texts
• Sheldon's live training events and courses
• Updates from the Department of Labor (DOL)

🔗 Connect with Sheldon:

• Website: sheldonprimus.com
• LinkedIn: linkedin.com/in/sheldonprimus
• Podcast Page: pod.co/safety-consultant-with-sheldon-primus-1

In this episode of the Safety Consultant with Sheldon Primus podcast, Sheldon shares a focused update on OSHA activities for summer 2025. He breaks down key federal and state-level initiatives, recent enforcement patterns, and what the latest guidance means for safety consultants, internal EHS leaders, and businesses of all sizes.

What You’ll Learn:

• Major OSHA regulation updates for Summer 2025
• Upcoming inspection priorities
• How to prepare your department or clients for compliance
• Proactive tips to avoid costly penalties
• Resources to keep you up-to-date all year long

Mentioned in This Episode:

• OSHA.gov for full regulation texts
• Sheldon's live training events and courses
• Updates from the Department of Labor (DOL)

🔗 Connect with Sheldon:

• Website: sheldonprimus.com
• LinkedIn: linkedin.com/in/sheldonprimus
• Podcast Page: pod.co/safety-consultant-with-sheldon-primus-1

Keywords: OSHA website, OSHA standards, how to use OSHA website, OSHA letters of interpretation, safety consultant podcast, Sheldon Primus, EHS compliance, workplace safety rules, OSHA resources, compliance tips, find OSHA regulations, government safety info, safety professional tools, safety guidance, occupational safety, OSHA training links, workplace hazards, how to read OSHA, safety audits, compliance help, EHS consultant tips, navigating OSHA, government website guide, safety rulebook, OSHA safety data, workplace regulation tools, federal safety, safety toolbox, safety manual, EHS site guide

Tired of wandering the OSHA website like it’s a government maze? 🌀

In this week’s episode of The Safety Consultant Podcast, Sheldon helps you cut through the clutter and use OSHA’s official site like a compliance ninja. From locating letters of interpretation to tapping into standards, data, and tools—they’re all there… if you know where to click.

This episode is your unofficial guide to the official site—and it might just save your next audit.

🎙️ Podcast Summary Description

Ever look at a dead lead and think, "Well… guess that's that"?

Not so fast.

In this week’s episode of The Safety Consultant Podcast, Sheldon shares his favorite old-school move that still works like magic today—reviving a cold lead like it just ghosted you last week. You’ll get practical scripting ideas, real talk about client psychology, and a proven re-engagement tactic that turns silence into signed contracts.

Don’t let those leads collect digital dust—resurrect them with style.