You’ve never heard a Cold Call like this! Today we’re breaking down the Sandler Sales Method with James Abraham and grabbing as much gold as we can. James is an award-winning Sandler trainer, coach, and certified instructor; a seasoned and eclectic consultant and keynote speaker with a proven track record of supporting growth and strategic development in the fields of sales performance, strategic customer care, management, and leadership to individuals, companies, and organizations. Partnering with SMB’s to Fortune 500’s locally in Israel and around the globe, James has helped many excel and grow by increasing performance and maintaining consistent, successful sales and leadership performance.

Let’s jump right into James’ wisdom and learn about this unique sales approach. 

[00:01 - 03:49] Opening Segment

• I introduce James Abraham to the show
• James’ 3 top tips for SDR’s
  • Behaviors - actions, plans, goals
  • Attitude - mindset, and perceptions
  • Technique - execution of behaviors 
• Advice on how to be successful in a role 

[03:50 - 06:28] Debunking the Biggest Lies in Sales

• The three biggest lies in sales
• Handling and overcoming objections 

[06:29 - 16:40] The Sandler Sales Method 

• Handling the ‘not interested’ 
• Live example of a cold call from Sandler 
• Breaking down the call 

[16:41 - 20:50] The Sandler Sales Strategy 

• Break down of the Psychology 
  • Make yourself uncomfortable 
  • James’ mindset management 
  • Uncovering compelling pain 

[20:51 - 27:18] Closing Segment

• Real professionals ask questions to promote insight 
• The worst sales practices and how to fix them
• How can we support and reach out to you?
  • Links and Info Below 
• Top 3 takeaways segment 

Tweetable Quotes:

“We’re in a rejection business and if we can’t be mentally tough, it’s not going to work, so maintain a strong attitude.” - James Abraham

“I love no’s because one: I save time, two: I learn a lesson, but three: once you get a no you can start selling.” - James Abraham

“Stop talking - Shut up! Start asking really good questions.” - James Abraham

------------------------------------------------------------------------------------------

Connect with and support James on LinkedIn, and visit https://www.israel.sandler.com/ to learn more. 

Connect with Alex Shandrovsky and Ilan Ifergan on LinkedIn. Visit http://saleslift.co.il/, We’d love to hear from you. 

Leave us a review 

Email us --> [email protected]