The design profoundly based on human emotions and how humans interact with the application. Designers are moving progressively with the design concepts, UX principles and psychology to discover new dimensions in design. The designs I see nowadays are full of enthusiastic designers who loves to create a minimalistic design focus on all the areas except the usability of the design. Usability is a key aspect to create designs with meaning. Creating a delightful experience is not an easy process. Improving the usability of products and services can be helped through emotional, reflective and visceral design. I have been looking into how we can use these design techniques, and I love to share what I have found with you.