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Unlocking Medium Success: Building an Audience and Monetizing Your Content

Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com

In this episode of the Market Your Message Show, Jonathan Milligan dives into hidden opportunities within Medium.com, a platform for thinkers and storytellers. The discussion revolves around Benjamin Hardy’s journey from having no audience to gaining 20,000 subscribers in just six months. 

The episode outlines key strategies for thriving on Medium, including focusing on quality content, leveraging Medium’s unique ecosystem, and engaging with its community. Jonathan also provides valuable tips from his book, 'Your Message Matters,' on successfully building an audience and creating impactful content on Medium. 

Listeners are encouraged to follow along with the book, which is available for free as an audiobook.

00:00 From Obscurity to 20,000 Subscribers: Benjamin Hardy's Journey
00:28 Introduction to Medium: A Platform for Thinkers and Storytellers
01:27 The Medium Traffic Playbook: Chapter 11 Overview
01:35 Benjamin Hardy's Medium Success Story
03:02 Understanding Medium's Unique Audience
03:28 Avoiding Common Mistakes on Medium
05:45 Adopting the Thought Leader Mindset
06:41 Your Medium Success Roadmap
09:46 Today's Exercise: Analyzing Popular Medium Articles
11:37 Key Takeaways and Conclusion