Dan Porter sold his first company to Ticketmaster for $40 million with his college roommate. Then he built the #1 game in the world, right when his company was on the brink of failure. At that point, he wasn’t even a game designer himself, but his app DrawSomething was downloaded a quarter of a billion times. Within 6 weeks of launching it, he’d sold it for $200 million. Now he’s the co-founder and CEO of Overtime, a media company with over 115 million followers that’s raised over $100 million, with investors including Jeff Bezos, Drake, and dozens of NBA players. Oh and in his spare time, he just helped a 17-year-old basketball player turn the “67” meme into one of the most followed water brands ever.
In this episode of TheSeen, we dive into:
- How he negotiated from a $120M acquisition to $200M
- How NOT selling Overtime merchandise led to tens of millions of dollars
- The one filter that will tell you whether an idea is worth pursuing or investing in
- The unconventional growth strategy (including purposefully trolling your fans in the comments) that got Overtime over 115M followers
- Why he told his boss not to invest in ideas that looked like the next big thing (and was right)
Follow Dan:
LinkedIn - https://www.linkedin.com/in/danporter/
Overtime - https://overtime.tv/
Show notes:
(0:00) Trailer
(1:08) The journey of Dan Porter- from teacher to entrepreneur
(2:12) The importance of customer development
(21:12) Not your typical game designer
(27:38) $50M term sheet vs $200M acquisition
(33:34) Making fun the culture
(36:57) WME & creating the basis of the creator economy
(42:25) Investing in Glossier, Masterclass, Splice...
(45:44) The start of Overtime
(50:03) Overtime's revenue streams
(53:27) 67 Water
(56:24) >115M followers
(58:40) The scene is yours