On this episode of 1000 Ways to Market Your Business, Samantha Scott, APR, is joined by Paige Johnson, Digital Operations Coordinator at Pushing the Envelope.

They delve into the world of Search Engine Marketing (SEM), discussing the fundamental differences between organic SEO (Search Engine Optimization) and paid, best practices for optimizing your website, conducting keyword research, and integrating organic and paid strategies for maximum impact.

Have a question or feedback to share? Visit www.getpushing.com or one of our many social media channels. We look forward to hearing from you.

#marketing #business #communication #strategy