In Episode 2 of the "Septic Company Marketing Podcast," Matt Law delves into the realm of measurable marketing specifically tailored for septic companies. Join him as he unveils essential strategies to make your marketing efforts quantifiable, allowing you to optimize your budget and allocate resources more effectively in the septic industry.
Matt Law emphasizes the importance of analytics in tracking and evaluating marketing success. Learn how to leverage data, call tracking, and tracking links with UTM parameters to gain valuable insights into your septic company's marketing campaigns. By harnessing the power of these tools, you'll uncover the precise impact of your marketing initiatives, enabling you to make informed decisions and eliminate wasteful spending. Discover how making your marketing measurable can result in substantial savings, as you invest your resources solely in strategies that yield tangible results for your septic business.