Hey Strangers,

#ps5pro #playstation #gaming

Perhaps the biggest talking point from Sony’s PS5 Pro reveal is its price. At $700 and without a disc drive or stand, the PS5 Pro has sparked vociferous debate online about whether Sony is justified in setting such a high price for the mid-gen upgrade. IGN readers have already had their say on the PS5 Pro's $700 cost, but what’s enabled Sony to be so bold with its pricing?

According to one prominent analyst, there are a number of factors that have contributed to Sony going for $700 (and, relatively, even higher in Europe and Japan). Piers Harding-Rolls, games industry analyst at Ampere, said the PS5 Pro pricing reflects Sony’s adjusted strategy to protect its margin (that is, it is unwilling to sell consoles at a loss), supply chain inflation, and, crucially, “a lack of direct competitor to its mid-cycle upgrade compared to last generation (where Microsoft was preparing the Xbox One X).”

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Something Strange

https://www.youtube.com/watch?v=GRjVc2TZqN4&t=4s

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article links:

https://www.ign.com/articles/ps5-pro-at-700-lack-of-competition-made-it-an-easier-decision-for-sony-to-run-with-a-higher-price

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00:00 intro

00:27 What Talking We Talking About

05:25 My Thoughts

08:00 outro

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